Alexandre Vogel

Team Lead of the Sales Business Development team for French-speaking markets at Probance (AI-powered Marketing Automation SaaS). Since joining, contributed to near 10x growth in MRR (mid-market & enterprise), through the revamp of the BDR team and strategic sales initiatives in collaboration with Sales, Marketing, and Executive Leadership. In parallel, acting as Sales Account Executive on strategic deals and supervising Partner Development initiatives. 🔹 Scope & Responsibilities - Leading and coaching a team of AEs & SDRs covering the French market - Owning full sales cycle: discovery, demo, negotiation, closing - Managing mid-market & enterprise opportunities (B2B SaaS) - Driving partner-led growth with e-commerce agencies & consultants - Close collaboration with Marketing, Product & Partnerships teams 🔹 Key Achievements 🎯 120% of team sales target achieved 🚀 145% individual quota attainment (direct sales) 📈 Consistent top performer across pipeline creation and closing 🤝 Opened and scaled multiple high-value partnerships generating qualified inbound opportunities 📊 Drove scale-up of sales operations, supporting a nearly 10x increase in MRR since joining 🔹 Leadership & Visibility - Sales Team Lead for the French-speaking region, reporting directly to the CEO on sales performance, forecasting and go-to-market priorities. - Co-host & speaker in several industry webinars on AI, Marketing Automation & e-commerce performance - Acted as a trusted advisor to C-level and e-commerce leaders on complex, data-driven marketing automation projects.

🚀 Promoted after successfully building the sales foundation, taking ownership of key accounts and high-value deals. 🎯 150% of individual quota achieved, consolidating and scaling the processes and partnerships I had created. 💼 Led strategic client engagements, driving growth through upsell and cross-sell initiatives. 🤝 Became a trusted advisor to clients and leadership, solidifying the company’s sales strategy and demonstrating repeatable, scalable results.

🌱 Joined a newly structured sales team under a new Head of Sales, in a context with no established sales processes—no pitch, no discovery framework, no presentations. 🛠 Built the entire sales methodology from scratch, including outreach sequences, discovery processes, and client presentations. 🤝 Developed a partnership model with e-commerce and digital players, opening new business channels. 📈 Achieved consistent over-target results, proving the effectiveness of the newly created processes and gaining the trust of leadership.

Project: develop a full B2B marketing and sales strategy for 2019 to cope with a decreasing number of inquiries from heavy industry partners. Tasks: design of corporate identity, improve value communication to customers and prospects, rethink sales processes and maximise efficiency, social media communication guideline, website optimisation.

Project: support and assist the Marketing & PR department of Berlin campus in the promotion of ESC Europe’s education programmes. Tasks: social media management, communication, creation of brochures, events organisation, events and fairs planning, website management.

Delivery of packages by bike, B2B and B2C customer contact

I have participated in the new branding of the store. Other tasks were replenishment, shelf strategy and facing, customer advice

Project: strengthen Lima Bici’s presence on the Peruvian market by developing sales and imoproving internal processes. Launch a new brand of bicycles. Tasks: design of marketing and communication strategy, direct sales, portfolio management, business development, product design, social media management

Responsible for the welcoming of Chinese customers in the store, I was in charge of guiding the groups through the gallery, inform them about tax refund policy and customer flow management.

Project: 3 month internship in sales. Tasks: sales and customer service, reception of customers, traffic management, inventories management.

Bachelor in International Business

Exchange Year Abroad - Mandarin Courses