Alexandra B.

Enable digital transformation in the workplace — helping organisations innovate with the power of Microsoft Cloud, hybrid infrastructures, AI, data, security, and modern collaboration tools. Our mission is to empower people and teams to adopt technology confidently. We drive real outcomes through expert-led training, consulting, and ongoing support with solutions like Microsoft 365, Teams, Co-Pilot, and beyond. Whether you are looking to boost productivity, improve security, or modernise your IT environment, we are here to guide your journey from strategy to success.

Building Security Champions Network across the organisation through Education and Training

Digital Marketing Expert services include: Marketing Automation Marketing Technology Digital Marketing Strategy, Advisory and Coaching Digital Transformation Create / Review Customer Journeys Affiliate Marketing SEO SEM CRO Experiential Marketing Copy Writing Content Editor Analytics Edit website content to include relevant keywords Writing Sales letters (copy scripts, video scripts and webinars slides) Create Killer headlines Create sales funnel and funnel templates and blueprints Review logos Create banner ads Test website for mobile friendliness Keyword Research Add analytics tracking on site Build landing pages Create Trip wires Website hosting Improve SEO Performance Check and improve your organic or paid search position Set up Remarketing to increase conversions Create Video Marketing content Improve Google rankings Competition Research Conversion Optimisation

As digital technologies continue to disrupt the competitive landscape, companies are under constant pressure to implement strategies to stay relevant, responsive, and profitable. Marketers like myself who understand their customers’ end-to-end journeys and experiences are successful in developing a strategic digital roadmap that meets both their customers’ expectations and their organization’s business objectives. This highly interactive program taught me a proven framework for designing, implementing, and managing a successful digital marketing strategy.

Technologies such as artificial intelligence are reshaping the way businesses think about their marketing strategies, as well as how they choose to harness different channels. The Oxford Digital Marketing: Disruptive Strategy Programme provided me with the skills and confidence to respond to the forces driving disruption in the digital marketing landscape today. Investigating how consumer behaviour and media consumption have evolved, and developed strategies for adapting my marketing approach to account for this. Also learned how to capitalise on the power of social media, and effectively use emerging technology and digital marketing channels in my strategy. Developing a future-focused perspective on marketing as I learn to leverage data and analytics in my decision-making and create value in the face of disruption.