Alanood Alanazi

Customer Experience Manager – Maraya AlUla AlUla Development Company (PIF) I lead guest experience operations at Maraya AlUla, the world’s largest mirrored building and a flagship cultural venue under AlUla Development Company (PIF). My role focuses on shaping and overseeing high-end guest experiences for VIPs, dignitaries, artists, and global partners across concerts, summits, cultural showcases, and high-level diplomatic events. Key contributions: Established the Guest Experience & Tours function from the ground up, defining operating models, service standards, and team structure. Designed end-to-end guest journeys aligned with ultra-luxury hospitality benchmarks and Saudi Vision 2030 values. Developed and implemented hospitality and protocol frameworks for royal visits, cultural galas, and high-profile delegations. Led cross-functional teams to deliver seamless operations for over 1,500 VIP guests annually. Ensured operational readiness and quality consistency across complex, high-security, and multi-stakeholder environments.

Led the Executive Lounge operations within a luxury hospitality environment, overseeing the end-to-end guest experience for VIP clientele, including diplomats, senior government officials, and international executives. Oversaw lounge performance across service delivery, team leadership, and guest satisfaction, ensuring alignment with ultra-luxury hospitality standards and operational excellence. Key contributions: Led and developed a high-performing guest services team, setting clear service standards in a fast-paced luxury setting. Established a personalized service approach grounded in discretion, consistency, and attention to detail. Implemented workflow enhancements that improved service efficiency, quality, and overall guest satisfaction. Served as the primary point of coordination for high-profile guests, working closely with security, F&B, and hotel leadership to ensure seamless operations. Reported directly to senior hotel leadership and contributed to broader guest experience and service strategy initiatives.

Supported national-level HR and performance initiatives through a project-based consulting role, contributing to the alignment of talent systems, organizational structures, and performance frameworks. Focused on developing practical tools and frameworks that enhanced clarity, accountability, and cross-departmental alignment, in support of government transformation objectives aligned with Saudi Vision 2030. Key contributions: Contributed to the design and refinement of performance and talent management frameworks at a national level. Supported cross-functional stakeholders in aligning HR processes with strategic and operational priorities. Developed structured tools and guidelines to improve consistency, governance, and implementation readiness.

Played a key role in strengthening internal communication during a major government transformation phase aligned with Saudi Vision 2030, working closely with leadership and HR teams to support organizational alignment and employee engagement. Led structured communication initiatives that improved information flow, transparency, and internal cohesion, while supporting change management efforts across departments. Key contributions: Designed and delivered internal communication plans supporting organizational change and leadership priorities. Launched and managed a quarterly internal newsletter highlighting strategic milestones, achievements, and staff engagement. Acted as a trusted liaison between leadership and teams, facilitating two-way communication and improving internal alignment. Supported initiatives aimed at enhancing employee engagement, collaboration, and organizational clarity.

Managed guest relations and protocol operations within a key government ministry, serving as the primary point of contact for official delegations and international representation. Ensured that all official visits and high-profile events aligned with national values, professional standards, and cultural diplomacy requirements, working closely with internal departments and external stakeholders. Key contributions: Developed and implemented customized welcome and protocol frameworks for international delegations and official visits. Coordinated cross-functional teams to deliver seamless execution of high-profile events and ministerial engagements. Ensured protocol readiness, consistency, and hospitality quality for visits involving ministers, ambassadors, and senior dignitaries. Contributed to enhancing the ministry’s public image through refined guest experience design and professional hosting practices.