Abhishek Joshi

Specialist | Market and customer Activation @ Henkel

About

With over 8.5 years of experience in the adhesives and industrial solutions sector, I’ve built my career across sales, marketing, and strategic business development. Each step has added perspective — from managing OEM and MRO accounts in competitive markets, to enabling distributors, to shaping strategies for new opportunities. I have worked across a wide spectrum of adhesive technologies including anaerobics, cyanoacrylates, modified silanes, silicones, polymer composites, epoxy, and hotmelts. In my sales years, I drove 35% CAGR across territories while developing key accounts like KSB, Bharat Forge, Cahors, and Dynapac through value selling and specification strategies. In marketing, I’ve focused on market development and strategy execution. I worked on new initiatives where we pitched ideas to cater to untapped segments such as foundries, conducted TAM and VOC studies, and collaborated with application engineering and product development teams to shape scalable solutions. I’ve also led digital campaigns, industry partnerships (IEEMA, Drone Federation of India), and distributor enablement programs to strengthen long-term growth. What defines my journey is the ability to connect diverse experiences, translate market signals into actionable strategies, and build sustainable business paths. I thrive where sales execution, customer insight, and strategic thinking meet to create lasting impact.

Country

India

City

Navi Mumbai

Industry

Mechanical Or Industrial Engineering

Skill

New Business Development, Product Marketing, Marketing Strategy, Business Process Improvement, Cross-functional Team Leadership, Content Management, Open Mind, Initiation, Lead Generation, Communication, Presentations, Marketing Budget Management, Campaigns, Marketing Attribution, Google Analytics, Marketing Management, Digital Marketing, Distribution Channel Management, Microsoft Excel, Direct Sales

Experience

Specialist | Market and customer Activation

Henkel

2023-4 - Present · 3 yrs 6 mos

India

Territory Sales Engineer

Henkel

2018-1 - 2023-6 · 5 yrs 6 mos

Pune, Maharashtra, India

▪ Received recognition and accolades as one of the top 20 Territory Sales Engineers (TSEs) in the EEIMEA region for the year 2021. ▪ Closed a high-impact single customer order totaling 1.17 Crores in 2021 - ▪ Transformed overlooked territories in Ahmednagar and Jalna, driving sales from scratch to 60 Lakhs. ▪ Pioneered the introduction of a cutting-edge product at a pivotal account, Leading Pump OEM, orchestrating a successful New Product Introduction (NPI). Positioned as trailblazers, that customer became the inaugural OEM in India to embrace PC 7447 for coating in their latest pump models. ▪ Led the Sugar Industry Segment within the team and co-presented a pan-India Sugar Webinar on the ON24 WEBCAST platform during the 2020 lockdown. ▪ Earned the Engineer of the Quarter Award in Q1 as part of the regional Daksh Contest. ▪ Accumulated a collection of 10 testimonials from diverse customers, expressing appreciation for outstanding work conducted at their premises and acknowledging the dedicated efforts contributed.

Graduate Engineering Trainee

Henkel

2017-2 - 2017-12 · 11 mos

Pune, Maharashtra, India

Recipient of the Best Graduate Engineer Trainee (GET) Award in 2017 among the cohort of five individuals who joined in the SBU.

Sales Engineer

Ascend Fluid Tools Private Limited

2016-5 - 2017-2 · 10 mos

Pune Area, India

Ascend Fluid Tools Pvt. Ltd. is an Authorized Channel Partner of Leading Industrial Products & Services, established in 2003, specializing in Metalworking Fluids, Cutting Tools, Lubricants, and Specialty Industrial Products. Operating in Pune, Kolhapur, and surrounding areas. ▪ Managed Sales of Gulf Lubricants products in Pune, overseeing an annual business volume of 50 Lakhs. ▪ Successfully grew the business of Hydraulic Oil from 0 to 5K Ltrs monthly within a span of 9 months. ▪ Collaborated with Original Equipment Manufacturers (OEMs), understanding their specific needs and recommending tailored product solutions. ▪ Proactively identified and explored a new business opportunity in the Construction sector, where no prior engagement existed. ▪ Maintained daily coordination with Gulf Lubricant Territory Engineer, ensuring seamless communication on new opportunities, prospects, and providing necessary support regarding business development from Distributor point of view.

Quality Engineer

kider india pvt ltd

2015-6 - 2016-7 · 1 yr 2 mos

Pune, Maharashtra, India

Instore by Kider India Pvt. Ltd. is the largest manufacturer and exporter of retail fixtures and industrial solutions in India , there I ▪ Joined as a Graduate Engineer Trainee (GET) in 2015, rotating through various departments as per the company's rotational policy. ▪ Gained valuable experience in Operations, Quality Control, and Production Planning Control. ▪ Developed a comprehensive understanding of operational processes, quality control measures, and production planning strategies through hands-on experience in diverse roles. ▪ Acquired a holistic perspective on organizational functions, enabling a well-rounded approach to problem-solving and decision-making.