Abhilash Ramadas

- Writes and edits engaging content for Indian and international websites. - Content was mostly tech-related content - specific to Virtual Reality - Providing Ad-hoc research services for local businesses. Highlight: Helped an age-old barber increase footfall and customer count by suggesting changes to the shop, tools and pricing without losing the uniqueness and heritage of the place. The results were really appreciated.

Responsibilities - Worked extensively on the ISG Provider Lens Datacenter and Public Cloud, and Cybersecurity reports providing the ground research necessary to populate a benchmarking document. Also assisted with writing content for specific areas of the report. - Worked extensively on the Archetype report from ISG that maps buyer personas with relevant IT service providers. These were among the most sought after reports significantly contributing to revenue - Was the first Analyst at ISG to have a Research Note published on ISG website under his name. - "Key consideration while choosing an Identity & Access Management vendor" - Was also helping ISG advisors with ad-hoc research and longlisting and shortlisting of IT service providers for advising on multi-million dollar deals. - Was awarded the "Dazzling Debut" for excellent work on ISG reports within 6 months of joining.

Responsibilities: - Interviewed business clients to analyse their business requirements and recommend key insights to transform business processes and operations procedures.\ - Owned and led brand trackers, custom research, NPS, and segmentation studies for larger consulting engagements. - Championing the gathering of insights to crafting story-led presentations with actionable business recommendations. - Analyzed annual reports spanning more than 5 years of multiple companies to extrapolate revenue projections for e-commerce and FMCG companies. - Meticulous extraction of business-critical insights from customer surveys and other forms of communication. - Advocate and manage multi-disciplinary research projects as part of larger consulting projects though customer surveys, interviews, and focused group discussions. Elaborate analysis of industry lead reporting tools and best practices that empower decisions makers to justify strategic business decisions. - Leverage top-tier tools – including but not limited to government and private databases – to deliver extremely confidential strategy-oriented market research intelligence for global products and services. - Created visually impactful reports and charts and presentations, excel for data reporting by using Pivot tables and VLOOKUP. Sectors worked on: E-commerce, Automotive, FMCG, Retail.

- Started off my career as a Market Research Analyst. - Learnt the fundamentals of Market Research - both primary and secondary research. - The role also included creating compelling client presentations, handling short-duration market research and consulting projects for Redseer's Professional Services clients. Intermediate proficiency of tools like: MS Excel, MS Powerpoint.

Gopalan College of Engineering and Management