Abhijit Das

Worked with multi-disciplinary teams, marketing, sales, QA, and other business-centric stakeholders to define business requirements and set priorities to address industry gaps. • Developed and implemented the 8112 Universal Coupon Standard, which is now adopted as a GS1 global standard, creating a new category of market offers for CPG. • Drove industry collaboration with Toshiba, CVS, P&G, Nestlé, Unilever, and Coca-Cola to enable 40+ national brand activations and new advertising units from leading global ad tech companies. • Designed the first ever universal coupon platform in the US retail industry and drove adoption across 10+ consumer apps & POS systems to ensure sub-100ms API response time and 99.9% uptime. • Designed the platform with 150+ API for all industry stakeholders to build and deploy solutions around the new universal coupon standard.

• Developed a comprehensive couponing system which utilizes Facebook, QR codes, and in-application interactions to provide sophisticated, intelligent marketing campaigns. • Attained a 95% industry-leading success rate in coupon printing, compared with the industry benchmark of 60%, using our patented, highly adaptable surpassable delivery structures. • Managed smooth M&A technology consolidation with no interruptions and faster market readiness for the acquirer.

• Established the first ever cloud-based telematics SaaS platform in India, which revolutionized fleet and delivery management for over 100 companies, including ITC and BigBasket. • Enhanced fleet productivity and compliance with laws by processing billions of location data points to provide route intelligence in real time. • Managed the ZF automotive acquisition, integrating them into the ZF structure while maintaining full operational knowledge transfer and IP handover for business as usual operations with zero transition downtime. Accomplished a two hundred per cent increase in data processing by leading a team of twenty engineers to build a new scalable and high-performing data pipeline on Kafka, Kubernetes and Postgres.

I was part of the initial team which developed cloud based media convergence solution which aggregates communication mediums like Cable TV and Out of Home media and provides an easy interface for advertisers to target audience based on demographics and geography. I looked into the overall product architecture including security and scalability.

Co-Founder at BeOnline Technologies Pvt Ltd (acquired by surewaves). Developed a social networking site www.youhull.com ( A web 2.0 social networking site with video/photo sharing, mobile/email/desktop uploads, flash video player, frontend/backend caching, asynchronous video conversion/email/ using SQS , all video/image storage in S3, load balancing using EC2 instances ). The company was acquired by Surewaves Pvt Ltd. ( www.surewaves.com).

Worked on Ws-* Technologies (WS-Security, WS-trust, SAML token profile).

Scientist B. Worked on next generation radar system for advanced aircrafts.