A. Lee Heath

Senior Sleep Expert @ Mattress Firm

About

Retail minded and dedicated Team and Culture builder with nearly 30 years experience in the industry. I have proven abilities in strategic planning, training methodology and curriculum. Leadership skills which enable the ability to effectively work with cross departmental teams to succeed in the ever changing retail landscape. Proven abilities at all levels of business growth strategy. From sales coaching to sales management with keen emphasis on performance/gap management while remaining focused on culture building. Extensive ability to successfully analyze organizational deficiencies; create and execute plans of action that provide lift and momentum for an entire organization. At heart, a passionate and successful team and product trainer and developer.

Country

United States

City

Huntsville-Decatur-Albertville Area

Industry

Furniture

Skill

Advertising, Project Management, Key Account Development, Logistics Management, Customer Experience, Strategy, Solution Selling, Recruiting, Marketing, Coaching, Business Coaching, Team Building, Organizational Development, Professional Development,, Leadership, Strategic Planning, Customer Service, Merchandising, Customer Retention, PowerPoint, Performance Management, Business Culture

Experience

Senior Sleep Expert

Mattress Firm

2021-1 - 2023-6 · 2 yrs 6 mos

Huntsville, Alabama, United States

Leadership

Rooms To Go

2019-8 - 2021-1 · 1 yr 6 mos

Southeast, USA

Chief Operations Officer

Bedzzz Express of Tennessee (SMB, LLC).

2017-1 - 2018-9 · 1 yr 9 mos

Nashville, Tennessee

Consulted with an owners group to open a licensing agreement with Bedzzz Express of Alabama. Ground up development of the business model, locations, staff, locations and marketing. Under my leadership, we averaged 1 store opening ever 6 months, departing with 4 operating locations. 1st year revenue just under $2M. Day to day operations of inventory, logistics, marketing, sales volume, sales staff and simultaneously ran a location for the company as well. On departure, I provided the owners group with a strong framework from which to grow a strong and profitable business.

Key Account Manager

Dormeo North America

2013-5 - 2016-11 · 3 yrs 7 mos

Developed a successful launch strategy for a new European bedding brand in the US. I served triple roles as the Key Account Manager, National Sales Trainer as well as a sales representative serving over 60 locations. The national chain we sold to is a top 10 retail bedding supplier with over 160 locations. During my time with Dormeo, we achieved an 8-10% BOS, competing at similar price points with Tempurpedic and Stearns and Foster. I supervised a team of myself and 2 others.

Fund Raiser, Event Chair

Arts Council Huntsville, Alabama

2001-5 - 2014-5 · 13 yrs 1 mo

Huntsville, Alabama Area

Seafare event annual fund raiser event chair and Co-chair, 2003-2014, rotating annually.

VP Corporate Training

Mattress King - Innovative Mattress Solutions (IMS)

2012-4 - 2013-5 · 1 yr 2 mos

Vice President of Sales

Mattress King - Innovative Mattress Solutions (IMS)

2010-1 - 2012-4 · 2 yrs 4 mos

Huntsville, Birmingham, AL

Lead and encouraged a 20 store Mattress Retailer to nearly double their annual revenue within 2 short years. With only 4 new stores opened during this time frame, the obvious results were not simply creative real estate, but the results of becoming a process driven, goal oriented organization.

Store Manager, Corporate Trainer, Store Planning Director

Mattress King - Innovative Mattress Solutions (IMS)

1998-6 - 2012-4 · 13 yrs 11 mos

Huntsville, AL

Top Company producer in personal and store volume. Created and implemented new hire sales training methodology and as well merchandised new locations and re merchandised existing locations to facilitate the sales process.