Aditya Singh

Growth Marketing @ Swiggy

About

Passionate, creative, and results-driven go-to-market Performance marketing professional with experience across product marketing, digital, communications, brand marketing, content, and App Marketing. I’m a believer that data should drive decisions, but with fresh creativity to support it, all with the goal of aggressively growing the business or idea. A few of the areas I have experience in:Go-to-market strategy • Digital marketing • Facebook ads • Google Ads • Corporate Communications • SEO/SEM strategies • Social Media Management • Content Creation • Inbound Marketing • Project Planning & Execution • Video Marketing • Event Coordination • Market Research • Media Buying • Corporate Branding • Adwords Account Management • E-Commerce

Country

India

City

Bengaluru

Industry

Marketing & Advertising

Skill

Sales Growth, Growth Strategies, Revenue & Profit Growth, Business Growth Strategies, Strategic Planning for Growth, Paid Social Media Advertising, Account Management, Communication, Client Development, Data Analysis, Data Modeling, Sprinklr, Media ocean, RCA, Media Planning, Reporting & Analysis, Zoho, Zoho Projects, SharePoint, Client Relations

Experience

Growth Marketing

Swiggy

2025-6 - Present · 1 yr 4 mos

Banglore

Account Manager - Paid Social

dentsu

2023-6 - 2025-4 · 1 yr 11 mos

Gurugram, Haryana, India

Assistant Marketing Manager

Noise

2022-4 - 2023-3 · 1 yr

Gurugram, Haryana, India

- Experimented & explored new audiences to market with a data-driven approach. -Created insightful presentations for higher management and key stakeholders, strategy, and execution of Meta & Google ads. Improved the CPP, CPC, and CTRs using constructive efforts across platforms. -Developed live reporting dashboards using Data Studio and Marketing plugins. This reporting improved data collection & tracking campaign efficiency across all digital platforms. -Managed 15+ successful product launches on digital platforms. -Managed creative communications, designs, website offers, and landing pages to improve conversion rates on low-performing products. -Enabled new platforms like Snapchat, Sharechat, and Moj to the brand's marketing plans.

Sr. Digital Marketing

ETML

2021-7 - 2022-4 · 10 mos

Noida

- Managed scale and efficiency of campaigns on Google and Facebook platforms. Designed and monitored all metrics in coordination with account management. - Created B2C and B2B integrated marketing campaigns with the aim of acquiring and retaining customers and was able to achieve a retention rate of more than 50% for Clients using Google UAC and Facebook app ads. - Constantly developed test plans to leverage insights to optimize member acquisition, retention, and engagement on App-based clients. Developed strategic partnerships to expand our customer base and add value to the client apps. - Managed pixels, Events, partner integrations, platform hygiene, audience, and measurement on Google and Facebook marketing platforms. - Improved the data collection and tracking of campaign efficiency - Delivered growth, planned digital strategies for Marketing campaigns for the most sophisticated companies, including Shadowfax, Berger Paints, Mars by GHC, Wati.io, etc.!

Marketing Assistant

FC Goa

2021-2 - 2021-7 · 6 mos

Goa, India

- SEO optimization of the Official Website. - Creating Custom pages, Email Marketing Setup, SMS Marketing, sending push notifications & identifying & rectifying website bugs. - Working with the marketing team and helping to convert club requirements to technical briefs & finding solutions. - Working collaboratively with the development marketing agency to create briefs, follow up and ensure project delivery. - Working on Development operations to increase the organization's ability to deliver apps and services at high velocity. - Handeling SQL database. - Working on HTML, WordPress, and handling Cpanel, Domain & Servers, frontend and backend coding etc.