羽璇 林

擁有近20年品牌行銷、公關策略與整合溝通實戰經驗，深耕B2B與B2C產業，橫跨科技、消費品、永續發展等多元領域，為企業打造高效、具影響力的品牌聲量。 個人成就 ■ 成功操盤數十場產品發表、上市記者會與專案，獲得媒體高度曝光。 ■ 帶領團隊榮獲獎項肯定。 ■ 寫作與策展能力兼具，為多家品牌量身打造溝通主軸與視覺企劃。 過去經歷 ■ 曾任職於一線保養品、彩妝品牌，擔任設計總監到品牌經理角色。 ■ 現任亞瑞仕國際驗證品牌行銷副理，負責企業品牌建構、永續行銷與公共關係管理。 ■ 具跨部門領導與專案管理能力，帶領團隊完成高難度品牌轉型任務。 With nearly 20 years of hands-on experience in brand marketing, public relations strategy, and integrated communications, Lin Yuxuan has cultivated expertise across both B2B and B2C sectors. Her work spans diverse industries including technology, consumer goods, and sustainability, helping businesses build impactful and effective brand presence. Key Achievements ■ Successfully led numerous product launches, press conferences, and special projects, achieving high media visibility. ■ Guided teams to receive multiple industry awards and recognitions. ■ Skilled in both writing and curation, crafting tailored communication strategies and visual campaigns for a variety of brands. Career Background ■ Formerly held roles from Design Director to Brand Manager at leading skincare and cosmetics brands. ■ Currently serves as Deputy Manager of Brand Marketing at ARES International Certification, overseeing corporate branding, sustainability marketing, and public relations. ■ Experienced in cross-functional leadership and project management, having led teams through complex brand transformation initiatives.