毅 鲁

Responsible for the overall sales and marketing strategy formulation and implementation. Sales responsibilities: make a sales plan and lead the sales team to achieve the target on both revenue and profit. Sales channel development, construction and management (project, retail and wholesale), KA management, dealer management. Sales and operation management. After sale and technical support management. Marketing responsibilities: company brand positioning and brand building, company marketing strategy planning and Implementation (ATL & BTL), new product roadmap design, new product launch and product life cycle management.

Worked in Osram Lighting China over 6 years，as Sales Head of Retail Channel - Great China from 2013-2015, in charge of retail business development and management in Mainland China & HongKong & Taiwan; as Senior National Sales Manager from 2011-2013, in charge of the trade retail business development and management in China.