✧ Pippa Bayston ✧
Head of Creative and Brand Marketing @ Ten Lifestyle Group
About
At Ten Lifestyle Group, my mission is to transform brands through the power of storytelling and video-first marketing. With over a decade of experience, my expertise in marketing communications and creative direction has consistently driven brand visibility and engagement. My leadership approach integrates courageous creativity with data-driven insights, empowering the team at Ten to craft marketing campaigns that resonate deeply with audiences. Leading by example, I prioritise collaborative idea generation and productivity, ensuring every project is not only a reflection of the brand’s identity but also stands out in the industry.
United Kingdom
London
Leisure, Travel & Tourism
Communication, Design, Web Design, Brand Identity, Brand Development Strategy, Social Media Strategy, Customer Engagement, Leadership, Lead Generation, Social Media Management, Marketing Budget Management, Strategic Thinking, Content Management, Email Marketing, Strategic Vision, Brand Strategy, Entertainment, Filming, Creative Ideation, Post-Production
Experience

Head of Creative and Brand Marketing
London Area, United Kingdom
I aspire to elevate Ten and their clients' brands with robust marketing strategies and beautiful videos, infusing creativity into every aspect of the funnel. I have a proven track record of crafting compelling marketing campaigns that resonate with target audiences, I excel in driving brand visibility and engagement through innovative visual content, focusing on video-first marketing. My leadership style centres around creating a vision, leading by example, fostering idea formation, and inspiring courageous productivity. From conceptualisation to execution, my passion for storytelling along-side data-driven decision-making empowers teams to exceed objectives.

Multimedia Designer
London
Working in the heart of London in great offices with a fun and ambitious team of marketers and designers, I am the Multimedia Designer. I bring my ability to capture the best footage artistically and professionally, edit cinematically and ensure the highest quality design output. I have high standards and an ability to interpret creative briefs, implement and communicate conceptual design. I strive to analyse whether the concept created is the best way to use the medium of video and animation, almost anything is possible with visuals and the message needs to stand out and be most effective with the medium. I have developed story formulae for videos, but I always like to push and challenge the norms. I want every project to be better every time and I go above and beyond to make the pieces of work be outstanding and successful in its goal for the company. I successfully contribute an output of creative, as required by the company and maintain a professional and polished approach to the internal team as well as to the external clients.

Film Maker
The School Film Experts

Account Manager
BLM Media
✧ Pippa Bayston ✧'s Contact Information
Phone
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