Yury Antipov

The company supplies premium and Chinese brand quarry equipment to mining companies, provides assembly and maintenance services, and revenue growth from 30 million rubles (Q3-4 2025) to 130 million rubles (Q1 2026). Key responsibilities: · Direct sales of mining equipment (KOMATSU, VOLVO, XCMG, LIUGONG) and related services to key mining clients (MECHEL, ELGA, SELIGDAR, PAVLIK, RMK, UDOKANSKAYA MED, DETRA, CEMENTUM). · Negotiations with client top management and development of comprehensive, targeted commercial proposals based on product and service, including financing solutions. · Sales and logistics management: analysis of market trends and supplier behaviour patterns, positioning the company as a service organisation with spare parts that also offers specialised equipment. · Formalisation of product range and development of pricing principles for products. · Participation in website development and low-cost online advertising in the following regions: Novosibirsk, Kemerovo, Krasnoyarsk, Irkutsk, Chita, and Khabarovsk. Key achievements: · Developed the positioning of "Tekhnorudnik – a service company with spare parts that reliably sells equipment," which allowed it to differentiate itself from competitor importers. · Initiated targeted outreach to decision makers at key mining companies, narrowing the competitive landscape and increasing the conversion of pilot projects into deals – portfolio to 1.5 billion rubles.

Website: estar-hk.ru Gazprombank subsidiary - import and sales of XCMG mining equipment under its own ESTAR brand, with a turnover of 90 billion rubles. Key responsibilities: Managing sales approaches for mining equipment for key clients (MECHEL, ELGA, SELIGDAR, NORILSK NICKEL, PAVLIK) and through the dealer network. Strategic planning and ensuring the cost-effectiveness of operations. Managing relationships with client top management on equipment procurement and long-term agreements. Developing sales funnels and conversion rates. Improving CRM. Key achievements: · Launched pilot projects to test ESTAR (XCMG) mining equipment with new clients (Lafarge/Cementum, NatsProektStroy), which resulted in sales of 200 million rubles and potential for additional transactions worth up to 2 billion rubles in 2026.

Website: rostyre.com One of the largest importers, wholesalers, and retailers of truck, industrial, and specialty tires in Russia, with a turnover of 25 billion rubles ($320 million). Key responsibilities: Building and managing an industrial tire business from scratch. Building and managing a sales and marketing team (7 people), implementing a KPI system, and training in integrated sales methodology. Organizing the supply of premium brands and direct deliveries from Chinese manufacturers (MICHELIN, BRIDGESTONE, DOUBLE COIN, TECKHING, HILO, ROCKBUSTER). Developing a pricing strategy and managing product range. Expanding the sales funnel and optimizing conversion. Improving the performance of the CRM system. Key achievements: · Sales growth from 0 to $30 million in 1.5 years (2022–2023), achieving profitability from the first year. · Reduction in logistics costs by 18% due to optimized supply chain and payment terms. · Reduction in inventory turnover by 30% through the implementation of dynamic pricing, increasing average profitability.

Website: www.michelin.ru An international industrial group, the world leader in the tire industry and solutions for all modes of transport, with a turnover of €27 billion. Key responsibilities: · Managing the full P&L of the large-size tire business in Russia and CIS. · Managing sales (15+ people) and marketing (12 people) teams. · Developing key accounts (NLMK, SUEK, Norilsk Nickel, Polymetal, Pavlik, and RMK) and a B2B dealer network. · Managing the B2B marketing department (market research, pricing, BTL, SEO, technical expertise, and R&D), increasing brand awareness. · Developing a partner program to increase dealer loyalty. · Developing and implementing BTL promotions to stimulate sales. · Implementing a pricing and sales forecasting system, as well as annual and long-term demand planning. Key achievements: · Created and trained a B2B marketing department from scratch (12 people) with zero staff turnover over 10 years. · Increased OTR tire sales by over 4 times over 4 years and increased MICHELIN's heavy-duty tire market share in Russia by 15 percentage points. · Launched three new truck tire models on the Russian market with sales of €22 million in the first year. · Implemented a sales forecasting system with 95%+ accuracy. · Launched a truck tire retreading plant in Russia - additional revenue of €15 million/year. · Launched an annual sales promotion for key SCANIA customers - additional revenue of up to €30-40 million/year.

Website: www.volvoce.com The company is part of the Volvo concern, produces road construction and mining equipment under the Volvo brand, with a turnover of $8 billion. Key responsibilities: · Managing a team of 15 sales managers, implementing a mentoring system. · Closing deals with key clients (Mosinzhproekt, Transstroy, Rosneft). · Optimising the dealer network, increasing lead conversion into sales and optimised CRM. Key achievements: · Sales growth of 50% and market share of 7% in the Central Federal District during the 2009 crisis—the best result among Russian regions. · Reducing team turnover by 40% through a mentoring system. · Closing deals with key clients worth over €15 million in two years.

A Swiss multinational corporation, one of the largest manufacturers of aseptic packaging and filling equipment for liquid food products (juices, milk, wine, soups) with an extended shelf life. Revenue: €3.5 billion. Key responsibilities: Managing a four-person marketing department and a marketing budget; promoting the product and brand among key clients (MARS, PepsiCo, Coca-Cola, Unimilk, Danone, etc.) in Russia and the CIS. Key achievements: - Building a marketing department in Russia from scratch. - Replacing Tetra Pak equipment and packaging with SIG Combibloc RICH for juices and nectars at the Milton (Coca-Cola) plant in the Moscow region, doubling sales.

Website: www.cat.com An American company, one of the world's largest manufacturers of construction and mining equipment, with revenues of $68 billion. Key objectives: · Direct sales of road construction and quarrying equipment. · Developing a dealer network in Russia and the CIS (Zeppelin Russland, Vostochnaya Technika, Mantrak, Amur Machinery). · Participating in the launch of CAT 320 excavator production at the Caterpillar plant in Tosno – the brand's first localized project in Russia. · Launch of new equipment modifications. Key achievements: · Increased market coverage by 35% through dealer network expansion. · Launch of five new equipment modifications with sales volume of $45 million in the first 18 months.

Seismic geophysical explorations in Kuwait and North Africa

Digital / e-Commerce competences / skills

Eng: Russian Economical University named after G.V. Plekhanov (Moscow)

Российский Государственный Университет Нефти и Газа им. И.М. Губкина (бывшая Московская Государственная Академия Нефти и Газа)