özge çıtır

product management manager

About

Experienced Product Marketing Manager with a demonstrated history of working in the telecommunications, banking and e-commerce industry. Skilled in Marketing Management, Product Strategy, brand management, revenue and P&L management, cross-functional leadership and team management. Strong product marketing management professional with a proven track record.

Country

turkey

City

i̇stanbul

Industry

telecommunications

Skill

product management, segmentation, marketing management, product marketing, product development, competitive analysis, marketing strategy, business analysis, project management, sales, management, business strategy, customer relationship management, campaign management, market analysis

Experience

corporate sales support specialist

turk telekom

2007-11 - 2008-4 · 6 mos

head of product management

markafoni

2017-1 - 2017-4 · 4 mos

* Leading the product team consists of IOS & Android app product manager, website product manager, UX Designers and UI Designers * Giving direction to app and website scrum teams for prioritization * Defining the UX and UI desing strategy according to customer insights, market analysis & trends, google analytics * Defining product strategy & vision for IOS, Android apps and website * Defining and launching projects / campaigns, marketing plans to drive growth in the market especially in conversion rate * Carrying out revenue management & forecasting activities, make annual operational plans * Proposing new actions, based on NPS, customer insights, market analysis & trends, google analytics * Coordinating cross-functional teams such as finance, regulations & legal departments, IT development teams * Ensuring customer satisfaction, designing a good journey for the customers

product management manager

vodafone

2017-9 - Present · 9 yrs 1 mo

product marketing manager

akbank

2008-8 - 2012-11 · 4 yrs 4 mos

* Artı Para (Overdraft) product management * Brand management and communication planning * Marketing plan arrengement * Campaing management * Product development and project management * Process management by coordinating CRM and segment management groups

senior product marketing manager

turkcell

2012-10 - 2017-1 · 4 yrs 4 mos

* Residential acquisition, retention and revenue management * Fixed broadband and residential voice product * Residential customers lifecycle * Residential customers retention * Brand management and communication planning for current customers * Income management of current customers * Product development and project management

Education

istanbul technical university

industrial engineering

2004-1 - 2008-1 · 4 yrs 1 mo

ABET Accredited Program Activities and Societies: ITU EMK member and board member during university, participant in social and professional associations, event committee in industrial engineering summits