Zuzana Pazinova

Marketing support for 12 branches in Slovakia. Preparation and Management of Campaigns - Development and implementation of complex online and offline marketing campaigns to support sales and increase brand awareness. Branding - Taking care of a consistent visual and communication style for Autocentrum AAA AUTO and ensuring that all marketing materials are in line with the corporate identity. Cooperation with Brands - Strategic cooperation with AAA AUTO, Mototechna, Mototechna Drive and AutoDiskont brands to create effective marketing solutions. Analytics and Evaluation - Analyzing the success of marketing campaigns and evaluating performance, with an emphasis on the customer funnel. Innovations and Trends - Monitoring current trends in marketing and proposing new creative approaches to marketing communication. Collaboration - Work closely with internal teams, including marketing leadership, divisions and country managers. Searching for new ways of marketing communication from the point of view of creative and media planning Monitoring trends in marketing communication Monitoring of competitors and their marketing campaigns Management of Marketing meetings Budget planning according to CPS Monitoring of internal reports (Daily, weekly, monthly report, Funnel, SBR, stock analysis) and subsequent preparation of marketing support for the given branch or region

Administration and organizational support of the company management, collection and summarization of documents of 14 branches for the preparation of reports and meetings. Daily communication with branch and company managers, participation in meetings, preparation of payroll documents for the given department and preparation of internal accounting documents. Comparing competitors, taking care of residential and non-residential premises (communication with owners and preparation of contract documentation), as well as responsibility for managing the office telephone agency for the whole of Slovakia. Coordination of accommodation for employees in service apartments and hotels, organization of team building and other activities for employees.