Zoltan Bor

Senior executive with 25+ years of leadership experience in consumer goods, FMCG, and retail across Central Europe and international markets. Proven track record as CEO and Managing Director driving commercial growth, turnaround, and digital transformation in multi-country operations. I have led businesses ranging from €10M to €100M in revenue, managing teams of up to 500+ people across sales, marketing, supply chain, manufacturing, and finance. My experience spans the full commercial ecosystem — from managing relationships with major retail chains (Tesco, Lidl, Aldi, Auchan, Spar, dm, Rossmann) to building owned retail networks of 100+ stores and launching e-commerce channels from scratch. Core strengths: → General Management & full P&L ownership across multiple countries → Omnichannel commercial strategy (retail, e-commerce, D2C) → Turnaround management & business transformation → Building and scaling high-performing teams in B2B and B2C → Private equity collaboration & M&A preparation My career foundation was built over 9 years at Mars, Incorporated, progressing from Production Manager to Logistics Director for Central Europe. Since then, I have successfully transformed entrepreneur-grown businesses into scalable, professionally managed operations — including Europe's 3rd largest sports nutrition brand and leading fresh food producers across CEE. Passionate about building brands, driving digital transformation, and creating value for customers, partners, and stakeholders.