Zeynep Kezer
Influencer Planner @ WPP Media
About
Graduated with high honors in Journalism and highest honors in Public Relations, I’ve built my career around connecting brands with the right audiences. From influencer marketing and brand partnerships to performance campaigns and content creation, I enjoy working on projects that bring creative ideas to life and deliver real impact. I’ve collaborated with both local and international partners, managed campaigns from start to finish, and learned how to adapt quickly in fast-paced environments. Fluent in English at an advanced level, I’m eager to keep learning, exploring new trends, and expanding my expertise.
Türkiye
Istanbul
Marketing & Advertising
Marketing, İngilizce, Pazarlama Stratejisi, Medya Planlama, Digital Marketing, İçerik Pazarlama, Sosyal Medya, Performans Pazarlama, CRM, E-posta Pazarlama, Sunum Becerileri, Sosyal Medya Pazarlaması, Proje Yönetimi, Medya Ajansları, Google Ads, SEO Metin Yazarlığı
Experience
Influencer Planner
WPP Media
The Coca-Cola Company Team
Junior Marketing Specialist
Key Project & Key People Media
-Responsible for talent relations, influencer partnerships, brand collaborations and marketing operations -Handling international communications, liaising with global partners and influencers. -Matching influencers with brands, strategically aligning talent with marketing objectives. -Event management -Budget operations, optimizing campaign expenditures for maximum ROI.
Influencer Marketing Intern
Stay Influence
-Identified and collaborated with influencers for targeted advertising campaigns. -Managed the end-to-end process of influencer brand shoots, ensuring alignment with campaign objectives. -Supported communication and coordination between agencies, influencers, and the internal team -Enhanced international communication skills by working closely with global brands and clients, contributing to the success of cross-cultural marketing initiatives.
Peformance Marketing Intern
Perfist
- Planned, launched, and optimized multi-channel ad campaigns on Google Ads and Meta Business Suite, driving measurable growth for clients. - Leveraged Google Analytics to track KPIs, identify insights, and apply data-driven optimizations. - Assisted in campaign budget allocation and performance forecasting to maximize ROI. - Engaged with clients, delivering clear performance reports and strategic recommendations. - Gained hands-on expertise in performance marketing workflows
Marketing& Content Intern
cooleverlife
- Produced SEO-optimized blog content - Managed social media accounts to drive user engagement - Assisted in CRM operations and supported e-mail marketing campaigns - Adapted to international company workflows, strengthening cross-cultural communication skills
Education
Marmara University
Public Relations and Publicity
Marmara University
Journalism
Zeynep Kezer's Contact Information
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