Zed Shaker

• Provide strategic leadership and full P&L ownership, steering Trucktec Automotive’s growth across European and international markets. • Oversee multi-site operations covering procurement, production, logistics, and distribution of automotive aftermarket components. • Drive profitability through cost optimisation, supplier consolidation, and efficiency improvements across the value chain. • Lead organisational transformation initiatives including digitalisation, ERP optimisation, and process automation. • Strengthenen global supplier relationships, ensuring competitive pricing, quality standards, and supply chain resilience. • Improve operational KPIs (quality, inventory turnover) through data‑driven decision‑making and lean management practices. • Represent the company in negotiations with key customers and distributors. • Introduce financial controls and forecasting models that improved cash flow, reduced working capital, and increased EBITDA.

• Led market entry initiatives into new countries, successfully establishing the company's presence in 2 new markets. • Conducted in-depth market research, including competitor analysis and customer segmentation, to drive effective market penetration strategies. • Collaborated with international sales teams to develop customized sales and marketing strategies for different target markets. • Negotiated partnerships and distribution agreements with international vendors, distributors, and strategic alliances. • Provided guidance and training to teams on cultural sensitivities, local business practices, and international regulations.

• Setting- up The Cloud Belgium - first market in Western Europe 2021 • Setting- up The Cloud Netherlands - 2022 • Introduced The Cloud to over 80 partners all over Belgium and Netherlands. • Managed budget implementations, training, schedules and contract negotiations. • Implemented operational strategies and effectively built customer loyalty. • Drove year-over-year business growth while leading operations, strategic vision and long-range planning. • Organized budgets, oversaw P&Ls and achieved margin targets consistently to stay on track with growth plans. • Researched and identified opportunities for account growth, account penetration and market expansion. • Succeeded in creating TGS over 2M Euros within 1 year and a half of launching.

Automotive Industry – Passenger cars and trucks (Mercedes Benz, MAN, Scania, Volvo, VW and BMW). • Developed underperforming national markets to be part of top 3. • Achieved and exceeded monthly targets within assigned region and timeframe. • Built relationships with customers and community to establish long-term business growth. • Achieved sales goals and service targets by cultivating and securing new customer relationships. • Managed accounts to retain existing relationships and grow share of business. • Handled customer relations issues, enabling quick resolution and client satisfaction. • Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.

• Tracked activity on key accounts and helped team members to close deals to meet the targets. • Finalised new business deals by coordinating requirements, developing and negotiating contracts. • Established relationships with key decision-makers within customer's organisation to promote growth and retention. • Researched and identified opportunities for account growth, account penetration and market expansion.

INTERCON Technichal Information System LLC is German Electrical Engineering Company that provides Electrical Engineering in the field of automation engineering, power generation, as well as project management and consultancy for process technologies like process control, automation systems and power technology. INTERCON TIS was established in October 2003 in Abu Dhabi, United Arab Emirates, as a subsidiary of IVA Leittechnik GmbH from Germany, and serves the Middle East and Africa. • Cultivated awareness of the company’s status as “Siemens’ Solution partner” to key potential clients in the region. • Represented the firm in international conferences such as TOC London and at various Siemens solution partner meetings in Dubai/ Erlangen (Germany). • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit. • Developed short-term and long-term sales objectives and strategic plans to meet market needs. • Evaluated current service needs and product satisfaction levels with established customers to improve offerings.

Reichle & De-Massari AG (R&M) is an independent Swiss family business with more 50 years of experience in the information and communications technology market. R&M develops and manufactures passive cabling solutions for high-quality communication networks R&M is one of the 500 largest companies in Switzerland and has over 800 employees. • Identified and convinced end users ranging from governmental entities to international oil and gas companies, to migrate to R&M products. • Contributed to achievement of 1 Million Dhs Sales in Iraq new market. • Facilitated partnerships with multinationals and local system integrators by marketing the brand and starting to stock the fast moving items. • Established lasting presence in Iraq and promoted our product by signing medium-long term partnership. • Concluded sales in different vertical markets: hospitality, healthcare, telecommunication and energy. • Bolstered relations with existing clients by reviewing and proposing new services. • Attended industry functions, such as association events and conferences, and provide feedback and information on market creative trends. • Solicited local feedback by regularly visiting partners and customers.