
zack berg
commercial loan specialist
About
Account Manager at Octagon
united states
new york
sports
social media marketing, marketing, social media, social networking, event planning, sports marketing, microsoft office, powerpoint, event management, marketing strategy, sports, sports writing, microsoft excel, sponsorship, management, facebook
Experience

ticket sales representative
new york mets
Fulfilled ticket requests and sales meeting or exceeding monthly sales quotas. Provided exemplary customer service at all times. Created and adjusted season ticket and playoff invoices. Built relationships to promote repeat business. Called past customers and solicited new sales leads to generate additional sales. Handled incoming sales calls from sales prospects for all ticket products.

assistant to the chief strategic officer
carlin financial group

basketball operations intern
washington wizards
Researched NBA trends and prepared and presented scouting reports on college players.

principal
grey street ventures
Grey Street Ventures is a real estate investment firm with a focus on multi-family and mixed-use properties.

commercial loan specialist
family first funding, llc

columnist
real gm basketball
Covered the NBA for the website, including going to Las Vegas for the NBA Summer League http://basketball.realgm.com/news/articles/author/38/Zack-Berg

intern
the legacy agency
The Legacy Agency (formerly The Agency) is a fully integrated talent representation and sports marketing group that works with some of the top talent and brands across the globe. Brokered appearances and signings for athletes, helping to write contracts for both larger events and individual appearances. Broadly supported team. Coordinated celebrity events and managed event setup. Researched potential marketing opportunities for athletes such as Carmelo Anthony, Jim Furyk, and Reggie Bush. Handled setting up autograph signing event with Michael Strahan. Coordinated State Farm event with former MLB player.

senior account executive
octagon

director of business development
rba sports
Full-service management firm representing professional basketball players. Researched and secured hundreds of sponsorship deals up to $2M for players, company, and events, including deals with Barclay s and Muscle Milk for exclusive RBA Sports events. Conceptualized, created, and implemented e-mail marketing campaigns for more than 1000 recipients, 30 NBA teams, and 100+ teams globally. Managed all aspects of campaigns, including strategy and content creation. Managed CRM, updating details, developing reports, and importing and exporting data as needed. Handled all content updates to company s website and social media accounts, including Facebook, Twitter and YouTube. Worked with website to improve SEO, driving more traffic to site and improving rank. Managed RBA Sports Elite Basketball Training at Basketball City NYC. Significantly increased Facebook and Twitter followers within first six months of management through creative campaigns. Consistently received higher than 20% open rate on email campaigns.

account manager
octagon
Octagon is the world's largest sponsorship consulting practice and a pioneer and leader in athlete and personality representation and management. With more than 800 employees globally, Octagon manages/influences billions in worldwide sponsorship rights fees and activation. We work with hundreds of blue-chip corporate clients, more than 800 Athletes & Personalities clients, and manage more than 13,000 events per year. Leading stakeholders in the sports and entertainment world continue to look to Octagon to provide leadership in understanding fans' passions and how these insights can build more effective, efficient and measurable marketing programs.
Education
the george washington university
zack berg's Contact Information
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