Yong Rhee

Leading demand side ads product team to help sellers accelerate their growth on Coupang.

Veeh is B2B marketplace with $X00,000+ annual transactions which helps advertisers to hyper-target audiences through local businesses • Led team of engineers, sales, operations through one pivot, redefining vision and strategy • Launched two-sided marketplace for listing and booking advertising spaces and machine learning-enabled camera vision sensor using React/Redux, Node.js, Django REST, PostgreSQL, and TensorFlow • Acquired and established new revenue channel for 60+ SMB locations including two largest Asian grocery store chains, H Mart and 99 Ranch Market, generating profit equivalent to $6M in-store sales • Grew company’s revenue on average 22% month-over-month for over two years from over 60+ SMBs, agencies, and national advertisers including the U.S. Census Bureau, Sprint, and Toyota

Gormey is food media aggregation and local restaurant recommendations app for passionate food enthusiasts with 20,000+ organic downloads • Bootstrapped team of engineers and designers to develop consumer-focused service • Built web, iOS, and Android apps to aggregate content from over 83 professional food media sources for over 11,000 local restaurants in 13 cities across four countries • Partnered with Google to be one of launch partners for app streaming and app-only content indexing

Lovely is apartment marketplace acquired by RentPath, leading digital marketing solutions company for apartments and owns Rent.com (2.4M monthly visitors) and ApartmentGuide.com (4.9M monthly visitors) • Led team of two PMs, three designers, and 20+ engineers during complete rewrite/code migration of website and release of industry’s first apartment tour booking feature for Rent.com as product leader that resulted in ~100% increase in NPS • Led team of two PMs, one designer, and 15+ engineers responsible for ApartmentGuide.com. Increased lead conversion by more than 30% over six months mainly with recommendations and short list features • Started, hired, and managed a design team of six product designers

• Led and defined interaction designs for various projects and features across web, desktop and mobile platforms including iOS, Android, Windows Phone, and Windows 8 using lean development methodology. Iterated designs based on qualitative user testing and quantitative analytics. • Played key role in the recruiting process for rapidly growing team through documentation, mentorship, and interviewing.

• Shipped 2 major releases of Microsoft Office • Led and defined interaction and visual designs for market-leading productivity web platform, SharePoint with projects around Social services, Motion, UX Patterns, and Touch for desktop and mobile devices. • Created and applied various design processes (user and market research, brainstorming, early concepting, wireframing, storyboarding, prototyping) to improve UX team's impact and efficiency as well as integration with the engineering team. • Coordinated recruiting project for 50+ people sized design team, screened and interviewed candidates resulting in numerous successful hires for immediate team and other UX teams across the company

Conducted user centered research in developing approaches to support users in making trust decisions online. Designed and tested embedded anti-phishing tutorial prototypes for usability.

- As a squad leader, led a team of 10-15 men while serving mandatory military service in the Republic of Korea Army - Contributed as an integral member in a team of specialists, to create Department of English website, online learning materials, educational cd-roms, posters, and many other multimedia based productions - Assisted professors in class material development, lectures, translations for various college-level English courses for cadets