Yvonne Choi
Chief Marketing Officer @ Savant Senior Living
About
Yvonne Choi is the Chief Marketing Officer of Cachet Hotel Group. She has held a number of marketing management positions in both the property development and new media industries. Choi began her career at the Corcoran Group, New York’s premier luxury property and real estate marketing company. As Corcoran’s Development and Acquisition Manager, she oversaw the sales and marketing of a real estate portfolio worth in excess of US$500 million. In addition to her broad experience working with leading international developers, architects and designers, Choi specialized in developing Corcoran’s international markets. Choi was later employed at series of start-up companies in San Francisco’s Bay Area and in China, specializing in new product development. Her varied roles included Social Media Manager, Interactive Strategist and Relationship Manager. Choi’s education includes a double degree in marketing and business management from New York University’s Stern School of Business. A keen musician, she speaks English, Mandarin, Shanghainese and Cantonese.
United States
Los Angeles Metropolitan Area
Hospital & Health Care
Organizational Development, Talent Management, Executive Management, Project Management, Online Advertising, Strategic Communications, Marketing Strategy, Social Media Marketing, Event Planning, Event Management, Social Media, Non-profits, Marketing Management, New Media, Real Estate, Market Research, Strategic Planning, Brand Management, Advertising, Digital Marketing
Experience
Chief Marketing Officer
Savant Senior Living
Board Member
CACF: Coalition for Asian American Children and Families
Co-Founder & Chief Marketing Officer
Mogul
SVP, Chief Brand Officer - RL
Red Lion Hotels Corporation
Greater Denver Area
Chief Marketing Officer
CACHET HOTELS & RESORTS
Los Angeles, Shanghai
Managing Director of Business Development
CACHET HOSPITALITY GROUP
Shanghai City, China
VP Marketing
CACHET HOSPITALITY GROUP
Shanghai City, China
Marketing Manager, International
sbe Lifestyle Hospitality
Greater Los Angeles Area
Development of hotels, resorts, residences, restaurants and nightlife in Asia reporting to the President of sbe Asia.
Social Media and Marketing Associate
California STEM Learning Network
San Francisco Bay Area
Funded by Bill and Melinda Gates Foundation and S. D. Bechtel, Jr. Foundation, California STEM Learning Network is a non-for-profit focused on preparing the nation’s most STEM-capable graduates by coordinating and activating a statewide network representing all STEM stakeholders. Reported to the CEO. • Facilitated the creation of the leading education foundation serving California • Forged relationships with industry and education communities to develop traditional and non traditional programs to support education • Directed the creation and execution of media strategies and PR programs to ensure quality media coverage for CSLNET and partners • Launched and produced award-winning annual statewide conferences. Raised grant funding by 20%
Director of Business Development
GaoJin Shanghai
Shanghai City, China
Oversaw real estate investments and development in China, Shanghai & Nanjing, reporting to the President and Chairman.
New Development Project Manager
The Corcoran Group
Greater New York City Area
Project managed the marketing and strategy for the nation's #1 real estate team. Carrie Chiang. Developed sales and marketing plans for the division’s real estate portfolio worth in excess of $500MM. Handled the marketing and sale of townhouses, condominiums and cooperatives in NYC with values each exceeding $10 mil, with emphasis on international investors. Oversaw the launch and openings of multiple high-end luxury condominiums, including brand identity development, website creation, marketing communication, advertising, public relations and sales events. Opened sales offices and trained teams
Real Estate Sales & Marketing Associate
The Corcoran Group
Greater New York City Area
Led marketing and sales for luxury new build development condominiums and luxury acquisitions & investments
Education
NYU Stern School of Business
Dual Degree, Marketing & Business Management
Georgetown University
Technology
Harvard Kennedy School
Organizational Leadership
Yvonne Choi's Contact Information
Phone
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