Yves Alexandre Pétin
President & CEO @ FRAIKIN Group
About
As President & CEO of Fraikin Group, I lead a pan-European Full Service Operating Lease provider of bespoke commercial fleets for urban mission critical services. Operating across 10 countries, Fraikin supports more than 8,000 public and private fleet operators by delivering end-to-end lifecycle services — from asset specification and financing to maintenance, compliance and remarketing — ensuring the continuity of critical urban and industrial services. Our 53,000 bespoke commercial vehicles, representing €3.1 billion of managed assets, underpin daily activities such as waste collection, utilities, food distribution and public services — the often invisible infrastructure that keeps European cities functioning. Since 2022, I’ve focused on transforming the Group — restoring strong cash generation, deleveraging, and refocusing on profitability and customer value. Fraikin now operates with renewed financial strength, supported by a €1.5 billion S&P-rated securitisation and a clear path toward decarbonization and digitalization turning our vast data flows into predictive intelligence powered by our proprietary agentic AI. I believe sustainable performance comes from clarity, accountability, and people-driven leadership. Working alongside our investors — Alcentra, Värde, and Canyon — and our Supervisory Board chaired by Baudouin Prot (former CEO & President of BNPPARIBAS group) I’m committed to building a resilient, high-performing organisation creating long-term value for all stakeholders.
France
Paris
Business Supplies & Equipment
Innovation Management, Executive Team, Full Service Operating Lease, Dividends, Free Cash Flow, Digitalization, Decarbonization, Operating lease, Fleet Leasing, Shareholder Communications, Asset and Liability Management (ALM), Asset-Based Lending, Investor Relations, Pricing Strategy, Board of Directors, Fleet debt financing 1,7 BEUR, Internal Rate of Return (IRR), Asset-Backed Securities (ABS), Product Development, B2B Sales & Marketing Management
Experience

President & CEO
Paris, Île-de-France, France
We are Europe's premier full-service operating lease platform specializing in commercial and industrial vehicles, boasting a robust net revenue of 1 billion euros. Operating across 10 countries, our dedicated team of 3,500 employees is committed to excellence. Serving a diverse customer base spanning six sectors, we pride ourselves on offering the largest, most varied fleet of 60,000 vehicles, with a combined gross book value of 3.5 billion euros. At the forefront of fleet management, we are shaping the future of the industry.

CEO at SBU Intersafe
Dordrecht, South Holland, Netherlands
Implemented strategy to become Europe's premier integrated distributor in the occupational safety market, aiming for net revenue of 1 billion euros in Personal Protection Equipment. Developed competitive and sustainable PPE group offer (25k SKUs, 100 brands). Expanded Intersafe Safety Business across 20 EU countries and Asia. Innovated services and solutions to enhance safety and productivity at work, ensuring customers' employees experience a Great & Safe Working Day, Delivered.

Chief Executive Officer
Rotterdam, South Holland, Netherlands
Partnered with HAL Investments in the turnaround of an international group of companies, leading business evolution and achieving successful exit strategy. Created vision, mission, and strategy to position as a specialized PPE distributor in the European Occupational Safety market. Reduced activity portfolio complexity, directed carve-out of non-core companies, and developed innovative products/services, driving revenue growth. Streamlined Opex through centralization and digitization, simplifying sales organizations. Increased profit with annual revenue growth and generated Free Cash Flow through exceptional cash management. Additionally, acquired and integrated a leading mid-sized welding safety specialist.

Chief Executive Officer at Rexel + Hagemeyer Nederland
Rotterdam
Strategically merged two key companies, generating $500M in revenue, driving a transformative market shift. Expanded operations by restructuring across three divisions with 50 branches, focusing on customers and acquiring two family-owned businesses. Achieved €30M in synergies through transformative merges of supply chains, branches, IT infrastructures, and cultures involving 1K employees. Also seamlessly integrated a strong mid-sized regional competitor.

Chief Executive Officer at Rexel Nederland
Gouda
Successfully orchestrated post-merger turnaround, integrating six Dutch companies with $220M revenue, establishing unified market leadership. Streamlined governance by divesting ownership of two companies. Cultivated cohesive, high-performance culture by revitalizing management. Developed robust vision, mission, and strategy, expanding market share in Dutch installation market. Drove revenue growth in white and brown goods sectors by offering premium brand value propositions to 100 dealers.

Chief Operating Officer
Delft, South Holland, Netherlands
Expanded high voltage cable export business to three continents from Dutch site, achieving €150M revenue, reinforcing global leadership in utilities and industry. Rationalized product portfolio, cutting SKUs by 10%, enhancing premium brand awareness. Grew revenue from €110M to €150M (10% CAGR) with innovative products and simplified engineering. Enhanced connector business competitiveness through lean manufacturing. Reduced COGS by 10% via waste reduction, downtime minimization, leveraging S&OP approach and innovation.

Chief Commercial Officer
Zaandam, North Holland, Netherlands
Expanded global business to $40M revenue, reinforcing niche specialist leadership. Established brand management framework for global solutions portfolio growth. Implemented equipment configuration tool, cutting lead times by 20% for custom solutions. Streamlined sales-production collaboration, reducing downtime by 15% via improved customer acceptance tests.

Marketing Director
Haarlem, North Holland, Netherlands
Implemented a three-year strategic growth plan, achieving €100M revenue and 10% market share in installation and industrial sectors, leading the Dutch market. Enhanced brand competitiveness across 5k products via collaboration with ten plants. Expanded business with premium value propositions for small installers and artisans through distribution and DIY channels.
Education
Yves Alexandre Pétin's Contact Information
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