Yuning Li

• Discover untapped potential in the Chinese market for tax and accounting consultancy services, driving new business opportunities. • Manage a diverse portfolio of international clients, delivering customized strategies aligned with their business growth and long-term objectives. • Conducted comprehensive training sessions for the China office’s business development team, equipping them to effectively engage clients and promote U.S. tax and accounting services. • Create a group chat to support clients and e-commerce entrepreneurs in the U.S., cultivating a thriving community now consisting of over 340 active members. • Leveraged personal connections to establish partnerships with key companies, broadening the firm's network and influence within the e-commerce industry. • Analyzed market trends and spearheaded the creation of a strategic plan to establish a marketing department in the U.S. office. • Collaborate with marketing teams to produce engaging content, including Instagram posts, blogs, and videos, educating clients and prospects on tax regulations and compliance. • Initiated discussions with the CEO to restructure pricing models, tailoring packages for the China office to ensure profitability for both teams. • Presented at high-profile e-commerce events hosted by companies like PayPal and Alibaba.com, reinforcing the firm’s expertise in U.S. tax matters and enhancing brand visibility. • Actively participate in e-commerce panels and events, positioning the company as a thought leader in U.S. compliance within the Chinese market • Strengthen client relationships through in-person visits, building trust and fostering long-term loyalty.

Ziyou Technology Co., Ltd. is a cross-border comprehensive service company specializing in supply chain integration, refined operations, and global market brand promotion. Through deep collaboration with leading supply chain enterprises, the company has established significant advantages in the fields of apparel and accessories, beauty, home goods, and smart home products.

• Organized high-profile events, including side parties during Decentralized Miami 2022, with over 300 attendees. • Built relationships with industry stakeholders, showcasing ability to network and collaborate effectively

• Track external macro data and industry investment data (including population data, financial data, corporate profit data, etc.) and conduct inductive analysis • Collect relevant data Fundamental information such as corporate research reports, financial data, financial indicators, and corporate information: Combined with the collected information, analyze the cost of debt issuance, consolidated financing, and phenotypic financing, and produce learning reports. • Understand the process of equity investment work, risks, and an overview of the real estate sector: an in-depth study of the operation of financial software

• Advised a local Airbnb on enhancing brand image, acquiring new customers and improving customer experience • Conducted peer analysis as well as data analytics on ~2,000 lines of customer information in Excel • Enhanced and implemented marketing strategies to attract multiple inquiries from well-known travel agencies