Yu Jeffrey

• Responsible for developing business with China & Taiwan based companies in Vietnam • Key focus Industries include Electrical, Electronics, Appliance and Automotive • Working with a regional team, a core member in development of strategy and tactic to penetrate and grow new business in high growth application area • Gather market intelligence on customers, competitor and working with management team on short term to long term business objectives • Build and manager the opportunity project database and the process of material specification. Tracks and consolidates quantitative customers’ demand created by material specification; Develops, coordinates and monitors monthly updates and reports. • Work with Channel Management team to identify potential distribution partners in expanding market coverage and value chain service to customers • Drive commercial excellence and operations, working internally with supply chain, product management etc. to achieve optimal efficiency to meet customer expectation • Coordinates activities with supportive function like Industry Marketing, Application/Product Development, Product Management and Innovation for getting resources and connection with identified application development and technical requirements as well as other initiatives

• Responsible for managing Chinese speaking clients in Vietnam • Work with various global polymer producers including SABIC, BASF, DUPONT, CELEANSE, LOTTE. Promoting full polymer range to targeted customers and grow market share • Gather market intelligence on key potential, attractive industries and material requirements. Engage with polymer producers on business tactic, material development and support needed to achieve aligned target objectives • Expand business with existing clients and develop new customers in Hanoi and HCM region, key customers in portfolio include Foxconn, DELL, Brother etc.

•Cooperating with Greece/Romania/Bangladesh regional forum/power-user for gaming memory marketing •Developing new customer for Memory module and Flash module •Maintaining Swiss/Hungary/Romania/Finland customers. •Design and execute of territory country’s marketing plan. •Ecommerce sales and channel marketing promotion sales. •Resolving customer issue and customer complaints in sales territories.