Yu-Chen (Scott) Liu

•Participating in the end to end sales lifecycle, including creating leads, building up sales pipelines, contract preparation, negotiation, etc. • Preparing and executing of account plans, status reports, sales and revenue forecasting and quota attainment. • Attending industry exhibitions with the Sales team in Europe • Developing and maintaining high-value relationships with key client stakeholders. • Achieving sales goals, sustaining revenue growth, and providing recommendations to enhance growth and revenue potential. • Proficient in offerings of Multiway Robotics, working to understand the customers' needs and providing solutions. • Develop strategic plans based on industry trends (Logistics, Manufacturing, etc.) and customer analysis. • Working with Solutions team / project delivery / FAE teams to ensure the successful implementation of solutions and customer satisfaction.

•Initiating and improving customer relationships of customers in Poland, Bulgaria, Greece, and Romania •Bargaining over prices and sending quotations to the customers •Achieving sales target to help increase the company’s revenue by 151% in the responsible regions •Dealing with marketing and advertising activities in the corresponding markets by initiating partnerships with retailers, KOL, and influencers •Acquiring potential customers by CRM system (Hubspot) •Cooperating with product managers and factory internationally by renewing market situations and customers’ requirements •Representing the company to attain exhibition (Computex) •Assisting the logistics and packing department and preparing documents for the shipments

• Maintained customer relationships and dealt with customer orders from customers in Russia and USA • Coordinated between customer, QC, and R&D departments • Discussed product specifications with the R&D department and coordinated testing activities • Achieved sales quantity by giving support to the customers with cable products and market knowledge • Processed inquiries mainly from India • Represented company to attain exhibitions • Enhanced the working efficiency by adjusting existing processes

• Assisted the head of sales for marketing & distributing the product • Prepared monthly sales report with Excel • Managed online store of the company & translated catalog to English to reach a broader range of customers • Delivered the product directly to the customer • Trained to become a salesman

• Initiated new relationships with customers in India and Vietnam for fabric papers, the basic materials of artwork and books. • Finalized consolidated agreements with 4 new customers (with regular orders for two consecutive years).

• Main Subjects: Sales & Pricing, Marketing trends & digital marketing, International consumer behavior & psychology, Global brand management. • Thesis: Examining masstige strategy in B2B context: A qualitative study investigating perceptions of masstige strategy in book production industry

• Main Subjects: Global marketing management, Economics, Statistics, Motivation and leadership, Case studies of strategic decision-making in international business