Yingguang Wu, PhD
VP and General Manager Sales, China @ MESO SCALE DIAGNOSTICS, LLC.
About
9 years in Beckman Coulter Life Sciences/a Danaher company, grateful with the powerful DBS culture, numerous training opportunities and many great leaders/coaches I had met and worked with, transformed myself from a marketing guru into a well balanced business leader delivering continuous and sustainable high growth for both top line and bottom line, (2.5x and 1600bps in 7 years, respectively); 9 years in Tecan transformed a trained chemist into a seasoned automation expert and marketing pro in IVD, drug discovery and biopharma. Working in both Japan and China/APAC also rendered me deep believe in diversity and inclusion. I am: - Passionate with Curious - Visionary - Sincere - Left Brainer and Quick Learner I believe in and practice: - Keep sharpness in strategy; - Ensure meaningful in daily management; - Empower capable hands with trust; - Stay respectful and playful; - Drive for sustainable growth; My expertises stay in: - Strategy Planing and Implementation - Daily Managennent and Change Managennent - Marketing and Business Development - Sales Managennent and Channel Development - Team and Talent Development
China
Shanghai
Biotechnology
Drug Discovery, Life Sciences, Biotechnology, Medical Devices, Molecular Biology, Laboratory Automation, Pharmaceutical Industry, Biochemistry, Proteomics, Technology Transfer, Commercialization, Chemistry, Biopharmaceuticals, Lifesciences, 跨职能团队领导力, 策略, 管理人员
Experience

VP and General Manager Sales, China
中国 上海市
- Full P&L responsibility for Meso Scale Discovery’s business in Greater China; - Expanding MSD’s commercial reaching in targeted customer segments and territories to unleash the business potential in assigned region; - Transforming business practices and operational excellences to maximize customer satisfaction/technology adoption; - Coaching /Building an enabling team; - With a lot of Fun!

Country Manager
中国 上海市
- Developed a hybrid sales structure in China from a sole distributor business model, generating over half of annual revenue via direct customers within two years. - Achieved 50%+ growth during 2022 and 2023, despite all the COVID 19 and macroeconomic challenges in the territory(Mainland China). - Awarded MVP(most valuable player) at 2022 for the APAC Region and Success Story APAC at 2023. - Supported local IVD/OEM partner to submit a full scale NMPA certificate for the sequencer, paving the road to IVD segment - Successful launching of Revio in China, installed over 13% of global installation base for the new platform, and drive a top level run rate for the fleet globally

General Manager
China
- Drove sustainable top line growth and margin expansion; managing 180M$ top line and achieving over 1200bps margin expansion in 4 years; - Successful transition of Labcyte /Echo business from distribution to direct operating after acquisition, achieving 100%+ growth in year 1; - Built and operated an e-commerce platform from sketch and achieving 100%+ YoY growth for two years in queue, generating 2M$ revenue in year 3; - Built a strong and engaged team from within (engagement score from 79 to 84); enabled a diversified & inclusive team with transparency and collaboration; - Enabled a strong compliance and integrity culture;

National Sales And Marketing Director
Shanghai
Territory assigned: 2013-2015: APAC 2016-2017: China For Marketing - Lead, implement and review company strategy; achieving high DD growth in consecutive years; - Built a powerful demand generation engine (digital and traditional) via transformative marketing; contributing > 40% sales funnel and > 20% hardware booking from marketing leads; - Established a multiple layered digital infrastructure and assets to support digital marketing transformation. For Sales - Built a dedicated team to double recurring business within 3 years; - Achieved high DD growth (organic) in hardware for 3 years in queue, successful launching the CytoFlex series to gain share; - Established standard work for sales daily managennent and funnel management, implementing SFDC as CRM system; - Continuous optimization of sales team structure and channel partner development - Break in 100M Club in 2016 For Daily Management - Won 2015 Danaher President Kaizen, China
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