Yi-Wei Wu
Staff Software Engineer @ Meta
About
Passionate about building products and effective teams that help people in any aspect of their lives.
United States
San Francisco Bay Area
Computer Software
Software Management, Software Product Management, Project Management, Team Leadership, Team Management, Cross-functional Team Leadership, Product Management, PHP, iOS development, Mobile Applications, iOS, Python, MySQL, Git, iPhone, Linux, Agile Methodologies, Apache, XML, Subversion
Experience
Staff Software Engineer
Meta
● Facebook Parenting Groups: Developed parenting groups even with minimal PM support, resulting in exponential group growth from 900 to 214k with <1% churn rate. ● Facebook Music Groups: Directed a cross-functional team of 15 members in consistently exceeding the goals, achieving an average participation rate of 5% and stickiness rate of 22%. ● Spearheaded technically intricate projects like Anonymous Posting and Groups Reel integration, ensuring timely public testing despite complex codebase interdependencies. (...more in my resume)
Software Engineering Manager
Support Instagram Story Ads team to consistently surpass revenue targets.
Software Engineer
Menlo Park, CA
● Directed Instagram Stories Ads projects, driving collaboration among senior engineers across sister teams. Recognized for proactive leadership and adeptness in both Django/Python and PHP tech stacks. ● Directed Instagram ads viewability initiatives, orchestrating collaboration with Facebook video ads team. Recognized as a video view metrics expert, ensured smooth integration with vital partners like MOAT, comScore, and IAS, boosting advertiser trust and revenue. ● Built a variety of range of products on Instagram Ads. ✔ Adding weblinks on Instagram Stories (https://techcrunch.com/2016/11/10/instagram-will-now-let-creators-add-url-links-tag-friends-and-create-boomerangs-in-stories/) ✔Shopping (https://www.adweek.com/digital/instagram-letting-brands-test-taggable-buyable-products-photos-174365/) ✔50% in view (MRC) metrics (https://www.adweek.com/digital/media-rating-councils-gives-facebook-accreditation-for-ad-impressions/) ✔Dynamic product ads (https://www.adweek.com/digital/dynamic-ads-instagram-custom-audiences-websites-update/) ✔Overlay on ads (https://www.adweek.com/digital/instagram-updates-overlay-action-driving-ads/)
Software Engineer
Techshed
● Led a team of 4-5 iOS engineers to build Home Depot Pro iOS app that creates a simple mobile shopping experience for home service professionals. ● Overhauled the Redbeacon email notification system. ● Built Redbeacon external APIs with Django REST framework for Home Deport store computers.
Software Engineer
Tribal Technologies
San Mateo, Ca
● Tech lead of XBowling apps that facilitate bowlers to bowl against friends in head to head competition and individual challenges.
Education
University of Southern California
Computer Science
National Central University
Computer Science & Information Engineering
Yi-Wei Wu's Contact Information
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