Yi Q.

I lead a team of Client Partners and Client Solutions Managers to advise and empower gaming clients towards accelerating and sustaining respective business growth. Part of the role involves conceiving and implementing effective digital marketing, monetization and metaverse strategies. Apart from that, I also forge and strengthen internal and external partnerships to identify and maximize new business opportunities. Lastly, I render coaching and mentoring to the team towards delivering breakthroughs.

I built a team of 30+ including people managers, AMs, PMs and BA from scratch, towards achieving set revenue targets and product growth goals. Besides overseeing data analytics, opportunities mining, client engagements, product adoption and retention, I also launched scaled engagement programs and 1:1 client-engagement practices to drive the growth of torso and long-tail advertisers. Additionally, I created and executed performance ads product go-to-market strategy encompassing translation of product features to value proposition and ads strategies. Lastly, I trained account managers to pitch and optimize advanced insights and practical tactics while building business cases to influence product development roadmap through voice-of-advertisers. I was rated as top performer (top 15%) from 2018 to 2020.

I was promoted to lead the deployment of China Intercloud strategy to accelerate the growth of Cisco’s largest SaaS in China. This involved defining Cisco China cloud strategies, developing strategic ecosystem partners and investment cases as well as adopting localized partner-centric business model. Additionally, I drove deep engagement with BU and local partners to achieve high revenue growth.

During this tenure, I transformed and drove new consumption models and next generation businesses including software, service, IoE/IoT and Cloud/XaaS for Greater China. This included overseeing annual process planning and resource optimization as well as business support. Besides that, I also drove various strategic initiatives including strategic partnership and investment while championing the business planning of Cisco’s 1st local joint venture in China. I was rated as excellent performer (top 15%) in 2013-2014.

I was recruited and then promoted to lead a multi-functional team in launching multiple tier-1 skincare products across the ASEAN, India and Australasia markets. This involved collaborating with the senior management team in defining clear and measurable success criteria as well as project scopes. Apart from rolling out effective product launch processes and tools to deliver success, I also initiated cost reduction projects while providing coaching to new team member and elevated project management capabilities. Lastly, I was the key enabler for India skincare market share growth and was rated as top performer in 2007-2008 for outstanding performance.