Yash Nathvani

Proud to be at the helm of COVERA, India’s revolutionary multi-brand platform that’s redefining how we experience intimate wear, activewear, and lifestyle essentials. Our mission is simple yet powerful — to empower every body, every size, every story through curated collections and phygital innovation, blending the best of online convenience and offline experience. But COVERA is more than a business — it’s a legacy reimagined. My roots in the industry run deep, inspired by my family’s 30+ year history of pioneering intimate fashion in India. From Suman Nathwani, the first designer to bring luxury nightwear into the spotlight, to Dharam Nathwani, the visionary behind La Lingerie, our story is built on authenticity, innovation, and trust. At COVERA, we’re not just selling products — we’re building a movement. A community where inclusivity isn’t a buzzword, it’s our core belief. Whether it’s size, gender, or preference, every individual deserves to shop without compromise. I’m always excited to connect with industry leaders, innovators, and collaborators who believe in redefining retail for the modern consumer. Let’s build the future of phygital fashion together. #EmpowerEveryBody #CoveraTribe #PhygitalRevolution #InclusiveFashion