yara hasan

yara hasan

regional brand manager

About

3 years of professional, multi-dimensional experience within the field of marketing. Proven track record of category/brand management. Experience in the development and execution of 360 campaigns, developing and implementing marketing strategies and plans, along with creating business plans and launching new products. I can be reached either through this profile, my email yarahasan@aucegypt.edu or by phone at +9710543071132/+201111536781

Country

egypt

City

egypt

Industry

marketing and advertising

Skill

microsoft office, social media, microsoft excel, powerpoint, public speaking, marketing strategy, teamwork, leadership, product marketing, business strategy, strategic planning, management, microsoft word, project management, research, english, market research

Experience

brf

regional brand manager

brf

frieslandcampina

regional brand manager, rainbow evaporated milk

frieslandcampina

2018-12 - Present · 7 yrs 10 mos
arla foods

category manager, lurpak

arla foods

2018-8 - 2018-11 · 4 mos
nielsen

research executive

nielsen

2016-2 - 2016-8 · 7 mos

* Managed and created different trackers and ad-hoc reports for Vodafone Egypt * Analyzed data for critical tracker reports and several ad-hoc reports and provided the clients with insights and actionable recommendations * Designed questionnaires and communicated with the Field and the operations team to ensure the exact client’s needs are met

arla foods

arla leadership graduate program - category management

arla foods

2016-12 - 2017-9 · 10 mos

* Rotation 2: Category Management and Food Service, Lebanon, October 2017 – June 2018. Projects include: * Leading the ‘Fresh Puck’ range relaunch and developing its business case- including managing the process of recipe changes, consumer research, pricing revision, distribution plan and development of a marketing plan along with the campaign successful execution leading to an uplift in sales * Tracking the performance for all the Puck Fresh products analyzing product recipe, sales, returns and P&L * Launching Arla Pro brand in Food Service in Lebanon managing the whole process and introducing NPDs * Developing Food Service winning product basket strategy in Lebanon * Managing the EPOS tool in Lebanon including updating and mapping new items and analyzing reports * Handling 2019 planning process for some categories in Lebanon

american university in cairo

teaching assistant

american university in cairo

2015-9 - 2015-12 · 4 mos

* Explained difficult business concepts in the course * Assisted the students with their assignments, exams and simulation rounds * Kept the professor informed with the concepts in the course that students are struggling with

locname start-up

digital marketing intern

locname start-up

2015-1 - 2015-2 · 2 mos

Collaborated in developing a digital marketing plan for the launch - Analyzed reports from Facebook adverts for the test campaign

global village for future leaders of business and industry

intern

global village for future leaders of business and industry

2014-6 - 2014-8 · 3 mos

* Attended courses, workshops and executive panels around different topics and subjects * Participated in several business trips to the UN, Pentagon, World Bank, the American Councils and the US department of State * Conducted a session about a topic of interest to my fellow interns and guides * Presented a group project about a real case high school in NJ that wants to develop a global studies program as a separate curriculum

schneider electric

human resources intern

schneider electric

2013-7 - 2013-8 · 2 mos

* Managed and contacted July interns and updated their data base * Interviewed applicants for August internship * Controlled the examinations for August applicants * Created a database for August applicants and interns * Edited materials for employees' trainings

vodafone uk account

international account advisor

vodafone uk account

2012-6 - 2012-8 · 3 mos

* Enhanced my communication skills * Provided customer support and solutions to technical issues * Advised customers with options that match their needs

procter & gamble

marketing intern

procter & gamble

2015-7 - 2015-8 · 2 mos

* Assisted in planning the Point Of Sale Materials project for the different brands across Egypt * Organized the different projects assigning deadlines for each and prioritizing them * Communicated with the brand teams for requests and designs concerning new initiatives * Connected with production agencies about the different elements needed * Followed up on the different projects with agencies and brand teams for the elements to be installed on time

Education

armenian catholic sisters' school

armenian catholic sisters' school

1999-1 - 2009-1 · 10 yrs 1 mo
nova school of business and economics

nova school of business and economics

business administration

2013-1 - 2014-1 · 1 yr 1 mo
elias american college

elias american college

2010-1 - 2011-1 · 1 yr 1 mo
strasburg high school

strasburg high school

2009-1 - 2010-1 · 1 yr 1 mo
the american university in cairo

the american university in cairo

business administration

2011-1 - 2015-1 · 4 yrs 1 mo

Exchange Student, American Field Service (AFS) organization for Intercultural Programs, August 2009- July 2010 - Exchange Student, Nova School of Business and Economics, Lisbon, Portugal September 2013- February 2014 - Intern, Global Village for Future Leaders of Business and Industry, Iaoccoca Institite, Lehigh University, Pennsylvania, US, June-August 2014 - Moderator, International Student Leadership Conference, AUC, September 2014- April 2015

yara hasan's Contact Information

Email

******@***.com

Phone

(**) *** ****

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