Yap Baofa

Yap Baofa

Business Lead, Microsoft @ Logicalis Asia Pacific

About

A self motivated individual with experience in Talent Management, IT consultancy and Business Development Management. A professional who believes in putting forth the best effort for his employer and the community. Enjoy learning new concepts and ideas as well as being a team player that can be trusted to lead by example. Looking forward to working with like minded people from whom one can learn and grow. An optimistic person who sees life as an opportunity to make positive impacts to other's lives

Country

-

City

Singapore

Industry

Computer Software

Skill

Professional Services, Sales, Sales Management, Sales Operations, Direct Sales, Sales Processes, Sales Presentations, Sales Effectiveness, Sales and Marketing, Account Management, Event Management, Microsoft Office, Project Management, Marketing Strategy, Social Media, Marketing, Business Development, Microsoft Products, IT Management, Educational Technology

Experience

Logicalis Asia Pacific

Business Lead, Microsoft

Logicalis Asia Pacific

LinkedIn
2026-5 - Present · 4 mos

Singapore

SimplifyNext

Account Director

SimplifyNext

LinkedIn
2025-12 - 2026-5 · 6 mos

Singapore

Insight

Solutions Sales Specialist

Insight

LinkedIn
2025-4 - 2025-12 · 9 mos

Singapore

Forefront of driving growth and building strong relationships with clients assigned territory, to expand services GP, drive new business, and further penetrate existing accounts. Own and cultivate the services relationship in assigned territory, becoming a trusted advisor to clients. Proactively seek additional business opportunities within client engagements and expand the portfolio of services sold. Identify new consulting services opportunities and collaborate with Insight’s delivery teams to drive business initiatives forward. Establish and maintain strong relationships with key vendors, particularly Microsoft, to maximize business opportunities within my territory. Work closely with Insight Practice Managers, PTS partners, and internal teams to drive new business initiatives. Attend key partner events, training sessions, and earn sales certifications to stay up to date on offerings and trends. Ensure seamless communication between Partners and Account Executives (AEs) to maximize opportunity and account growth.

SoftwareOne Singapore

Software & Cloud Account Manager

SoftwareOne Singapore

LinkedIn
2022-3 - 2025-2 · 3 yrs

Singapore

SoftwareOne Singapore

APAC Education Lead

SoftwareOne Singapore

LinkedIn
2022-3 - 2025-2 · 3 yrs

Singapore

Alfa Connections

Partner Sales Manager (SingTel)

Alfa Connections

LinkedIn
2020-6 - 2022-2 · 1 yr 9 mos

Singapore

Responsible for engaging Accounts Managers across different verticals in SingTel. Acting as a Pre-Sales Consultant , Product Specialist / Subject Matter Expert for Microsoft solutions to Singtel Customers. · Conduct product presentation and demonstration to prospect and upsell to customers · Work with Singtel sales team and internal technical team in articulating solutions to customers · Gather technical requirements, understand customer’s problems and devise creative solutions

Alfa Connections

Regional Solution Sales Manager - ASEAN

Alfa Connections

LinkedIn
2018-1 - 2022-2 · 4 yrs 2 mos

Singapore

Responsible for engaging Enterprise Customers across Singapore, Vietnam & Thailand, to build and maintain relationship with Key C-Level Executives. To develop new working relationship with Principal , Distributors and Partners. Uncover new opportunities though partnerships and speaking events. -Solution Sales Specialist for selling Targeted Microsoft solutions into both acquisition and established accounts, with close interlock to regional sales team. -Focus on identifying customer's business challenges and developing strong value propositions to help customers meet their business objectives, -Conduct high impact sales presentations and prepare sales proposal, -Develop and execute territory plan to exceed revenue and growth objectives. -Execute demand generation activities to build and maintain pipeline. -Maintains a updated knowledge of Microsoft products, policies and services, develop sales strategies for sales team to deliver to End Customers. -Provide subject matter expertise for and work closely with the Regional Sales Team.

Alfa Connections

Education Lead

Alfa Connections

LinkedIn
2018-1 - 2022-2 · 4 yrs 2 mos

Singapore

Alfa Connections

Country Lead (Vietnam)

Alfa Connections

LinkedIn
2018-6 - 2021-6 · 3 yrs 1 mo

Vietnam (Singapore Based)

Responsible for Overall Vietnam Business Growth and Operations in Vietnam, to build and maintain relationship with Key C-Level Executives. To develop new working relationship with Principal , Distributors and Partners. Uncover new opportunities though partnerships and speaking events. • Business Growth: Analytics Offering Sales and Revenue growth for Vietnam market • GTM : Drive pipeline generation & qualification, hunting & farming, Pre-Sales planning • Customer Engagement: Drive Analytics strategy, Roadmap & Solution development • Practice Development: Build IP and human capital in varied areas across the Microsoft Solutions domain • Partner Network: development in growing of Network of Solution Partners in Vietnam to ensure healthy partner ecosystem. • Provide market insights for management to formulate market strategies • Provide Sales & Solution guidance for strategic deals across Asia region • Responsible of sales team's KPI and also personal development growth • Conduct sales coaching with sales team

Microsoft

Account Executive, SMS&P + PS, Private Education & Philanthropy

Microsoft

LinkedIn
2016-5 - 2017-11 · 1 yr 7 mos

Singapore

Responsible for engaging education (with strong focus on the private and international school space), Non-Governmental (NGOs) and Small Medium Business (SMB) market accounts, and act as an industry leader accountable for the accounts within the said segments. · Achieve sales quotas for each segment as determined by the subsidiary. · Provide sales execution that drives an effectively managed and unmanaged EDU business. · Re-enforce mobile first cloud first vision driving increased share of Microsoft technology usage in institutions through cloud platform, productivity and social. · Drive Microsoft Devices and mobility solutions, actively positioning Windows as platform of choice. · Drive adoption of Office Pro Plus Benefit for Students & Teachers in assigned accounts. · Integrate consumption discussions into all customer conversations. · Leverage the partner eco-system to establish named individuals to support your customer engagement as if they were your own sales team. · Consistently drive joint Account Planning by strategically aligning customer priorities and accelerating the selling of solutions.

5G Oceantech Pte Ltd

Regional Sales & Marketing Manager

5G Oceantech Pte Ltd

2015-11 - 2016-3 · 5 mos

Singapore

 Regional Sales & Marketing Outreach to Marine Shipping & Offshore Companies to promote VSAT services  Market Research on VSAT & Marine Telecommunications industries in the region to better develop new pricing and marketing strategies for the region.  Develop, Build and nurture relationships with C-Level Executive of Marine and Shipping Companies, as an approach to start and maintain a healthy relationship with these Companies.  Engaging and fostering positive Pre-Sales & Post-Sales relationships with potential clients  Communicate with Main Service provider in China to develop new marketing and sales strategies for the region.  Maintain and Source for new Partners and Resellers in the region to gain better outreach to regional Markets.

Web Ninja Asia Pte Ltd

Sales Executive / Country Representive

Web Ninja Asia Pte Ltd

2014-7 - 2015-10 · 1 yr 4 mos

Singapore

 Sales & Marketing of Accounting Software Integration Solutions for Singapore market  Engaging and fostering positive Pre-Sales & Post-Sales relationships with potential clients  Maintain Strong Relationships with Resellers, and ensure that resellers are meeting Quarterly KPI  Outreach to Government agencies with regards to marketing opportunities and Grants eligibility.  Maintain Healthy relationship with Government Agencies, Societies, SME Centers & Various Chamber of Commerce.  Organizes and Speak at regular educating seminars for Singapore SMEs at Government Societies to outreach to more channel of sales and potential customers.

Canon Singapore

Account Executive

Canon Singapore

LinkedIn
2013-11 - 2014-7 · 9 mos

Singapore

 Engage key executive and decision makers to identify and develop customer business needs through promotion of Canon / Oce Solutions.  Conducting presentations to corporate clients about various plans and identifying suitable products catered to individual customer’s needs.  Develop Strategic Accounts to link customers business needs to Canon solutions for the customer’s benefits.  Direct and lead all sales initiatives by identifying new needs, managing customer relationships with current and prospective Accounts.  Develop proposals outlining unique customer business applications, pricing and implementation plans.

Alpha Plus Consultancy

Events / Talents Coordinator , Director

Alpha Plus Consultancy

2009-6 - 2013 · 3 yrs

Singapore

 Coordination of Events, planning and Talent Management  Liaising with clients to ascertain their precise requirements  On the ground management, ensure smooth operation of the whole event.

Education

Temasek Polytechnic

Temasek Polytechnic

LinkedIn

Computer Software Engineering

2004 - 2007 · 3 yrs

Infomation Communication

Yap Baofa's Contact Information

Email

******@***.com

Phone

(**) *** ****

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