Joséphine XU

- Followed and analyzed volume, gross margin/profitability, and credit performance targets for assigned area of 20+ company-owned-dealer-operated service-stations (fuel, EV, shop, car wash, mechanical bay, F&B, coffee) - Acted as a business consultant to dealers on the management of sites: working capital & inventory management, outlet profitability, etc. - Promoted, monitored & developed high standards of customer service, HACCP, safety, merchandising, and general operation at sites - Ensured that the stations' operations were in line with company policy and standards - Monitors competitors’ activities within the trade area - Improved brand image and implemented digital transformation - Liaised with other departments to resolve issues & concerns of dealers in a timely and efficient manner - Optimized business opportunities of the stations (optimizing margins, proposing new revenue streams that can be generated, etc.)

- Analyzed and identified key financial and commercial indicators for retail development projects up to US$ 300K - Built Power BI reports to track on a weekly and monthly basis the activities in the service stations (fuel, shop, car services, food…) - Supported customer embasement KPIs and the program of evaluation of the service stations’ operational quality - Reviewed the progress of retail projects with HQ teams and local teams based across 12 countries in Asia Pacific and Middle East - Participated as a bid coordinator in the government’s bid to deploy EV charging points in Singapore after the acquisition of BlueCharge

- Increased turnover by 2500% between 2017 and 2019 - Developed B2B commercial partnerships with suppliers (tobacco, beverages, bazaar, lottery) - Developed customer loyalty through the implementation of digital tools and the organisation of commercial events

- Analyzed performance of brands through market and consumption data - Tracked competitors' launches (products, results) - Developed training and communications tools with sales teams (field and HQ) - Organized internal deployments (innovation review)

Marketing and Clients Projects Assistant for a media, consultancy, and technology company - Managed marketing campaigns - Created and distributed engaging content on innovation - Collected marketing data with tools to improve future marketing strategies - Helped with clients projects for global leaders with strong exposition across the world

Role : Implemented all the methods in order to organize successful events. Missions : - Planned optimal transportation - Bbooked the rooms and appropriate spaces for the events - Calculated the costs - Recorded inventory

Missions : - Welcomed and advised local and international customers - Kept the store floor clean and tidy - Ensured that the goods are well displayed - Helped the sales team - Arranged ordering and delivering - Maintained the inventory and stocks of the store

Missions : - Updated websites and blog - Improved the referencing of the websites - Prepared and sent the newsletters - Helped to the events' entertainment

- Master in Business Management and Msc Strategy, Consulting & Digital Transformation - Core courses: Financial Accounting & Reporting, Corporate Finance, Strategic Analysis & Critical Thinking, M&A, Digital Marketing, Strategy Management, Marketing Management, Financial Modelling, Strategy & Business Modelling, Digital Transformation - EDHEC Open Innovation Challenge 2018: Finalist representing L’Oréal among 8 finalist teams - Ranked 1st for the Cesim Project Management Simulation among 250+ teams - Consulting project: One-year project realised with a construction rental leader on the subject of innovation throughout the customer digital journey

Academic exchange student at National Chengchi University (Taipei, Taiwan)