Xin Wei

Payment Platform

CRM product manager In charge of 3 main components’ enhancements Proficient in Salesforce platform functionality

• Cleaned 100K+ conversational data between sales agents and customers to complete "Topic Analysis Project" • Analyzed and visualized by using R, Python and SQL to identify the best 6 opportunities and areas that can increase total of $75M revenue per year • Build 9 solutions’ road maps to present to the department director: 4 solutions are delivering in the following sprints, 3 solutions are planning in the next quarter • Prioritized backlog and workflow for cross-functional teams (engineers/designers/data scientists) following agile methodology

• Developed and owned smart wearable educational software products for 20,000 users from 0 to 1: • Identified the accurate customers by completing the target customer assessment, competitor analysis report and PRD from conducting customer research, including questionnaires, focus group, in-depth interviews with 40 users, collecting feedback from 2000 users for AB testing • Prioritized and worked closely with engineering, algorithm and design team to design reward mechanisms in the product to increase user retention rate to 500% • Led a team of 7 to design "Attention Training Course" which has reached 30,000 audiences so far • Decided on the best recommendation for the next stage by completing the education and medical market strategy report from 25 competing companies, and summarizing the conclusions, saving company $80K cost

• Cleaned and analyzed daily customer visiting data to find the $5M opportunity to increase the turnover ratio while reducing marketing expenses by 50% (saving approximately $2.8M) • Launched a new project of implementing an international VR viewing project for potential customers by working closely with engineering and design functions • Lead a team of 6 to write user stories, plan, execute and supervise the "Greenland Case Competition" with 50 participants, generating a total revenue of about $1M

Superk (Student Union for Perk) University Park, PA Vice president 02/2016-Present • Made the connection between local business and student groups. • Hold business sponsorship events. • Hold “We are the world” international food festival, having over 1000 students get involved. Feel Your Balls (Testicular Cancer Club) University Park, PA Vice president 02/2015-Present • Spreaded awareness of testicular cancer by holding different on campus events • Worked to launch a start-up student volunteer nonprofit organization, including doing websites and designing logos and t-shirts