Win  Leong

Win Leong

SEA BD MANAGER @ BingX

About

Results-driven Business Development professional with over 5 years of global experience in the cryptocurrency and blockchain space, specializing in user acquisition, strategic partnerships, and market expansion. Proven success in scaling platforms across Asia, Europe, and Latin America through innovative go-to-market strategies, influencer collaborations, and community growth initiatives. Adept at building high-impact B2B relationships, launching revenue-generating campaigns, and aligning business initiatives with emerging Web3 trends and regulatory landscapes. Strong communicator and cross-functional leader, passionate about driving mass crypto adoption and delivering measurable growth in fast-paced, global environments.

Country

Malaysia

City

WP. Kuala Lumpur

Industry

Financial Services

Skill

Strategic Partnerships, Wallets, Payments, Payment Card Industry Data Security Standard (PCI DSS), Marketing Campaign Management, KOL Management, KOL Development, Business Planning, Business Strategy, Capital Markets, Equity Valuation, Fundraising, Customer Service, Sales Operations, Investor Relations Support, Corporate Events, Financial Accounting, Due Diligence, Customer Relationship Management (CRM), Event Planning

Experience

BingX

SEA BD MANAGER

BingX

LinkedIn
2025-12 - Present · 10 mos

Malaysia

BTCC SVIP

Senior SVIP Clients Officer

BTCC SVIP

2024-6 - 2025-12 · 1 yr 7 mos

WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Expanded SVIP User Base - Drove international growth by launching market entry strategies in Southeast Asia, North America, Canada boosting global user acquisition. Built Strategic Partnerships - Secured collaborations with crypto influencers, trading communities, and fintech platforms to enhance brand reach and revenue. Led Crypto Campaigns - Managed global user acquisition and retention campaigns including affiliate programs, promotional events, and reward initiatives. Aligned with Compliance & Market Trends - Worked closely with legal and product teams to ensure alignment with local crypto regulations and continuously evolving market demands. SVIP Client Retention & Loyalty - Developed and executed retention strategies including exclusive events, reward programs, and priority support to maintain long-term client relationships. Increased Trading Volume - Proactively supported key clients with market insights, product updates, and personalized service, resulting in higher trading activity and platform loyalty.

Crypto Exchange

BD Manager

Crypto Exchange

LinkedIn
2022-3 - 2024-11 · 2 yrs 9 mos

Malaysia

SEA KOLs Partnership Management Led onboarding and ongoing relationship management for high-net-worth individuals (HNWIs) and institutional clients across South Korea, Vietnam, Thailand, and Malaysia, strengthening strategic partnerships and ensuring client satisfaction. Trading Volume Growth Proactively supported key clients with market insights, updated product information, and personalized service, resulting in increased trading activity and enhanced platform loyalty. Customized Trading Campaigns Developed and executed tailored trading and investment campaigns to meet the specific needs of partners and institutional users, significantly boosting client engagement and satisfaction. Cross-Functional Collaboration Collaborated closely with product, compliance, and marketing teams to optimize user experience, resolve client issues efficiently, and drive continuous platform improvements. Client Retention & Loyalty Programs Designed and implemented retention strategies, including exclusive events, reward programs, and prioritized support services, to foster long-term client relationships and maximize loyalty.

Venture Capital Management Corporation

Chief Operation Officer

Venture Capital Management Corporation

2021-4 - 2024-1 · 2 yrs 10 mos

Malaysia

Led RM40M+ capital fundraising for 4 pre-IPO companies. Formulated strategic financial plans and capital structure optimization. Strengthened client relationships and expanded key accounts. Collaborated with C-suite on operational and financial planning. Ensured compliance with regulatory standards and internal risk policies. Organized high-impact financial events with 350+ participants. Mentored operational teams and improved process efficiency firm-wide.

PIF Capital

Financial Capital Advisor

PIF Capital

LinkedIn
2019-1 - 2021-6 · 2 yrs 6 mos

WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Recognized as Top Capital Advisor (2020, 2021). Managed 8 RMs and 200+ HNWI investors in private equity ventures. Structured equity investments and Pre-IPO advisory solutions. Conducted in-depth market analysis, valuations, and financial modeling. Advised over 100 SME clients on capital fundraising and pitch preparation.

HSBC

Account Manager Key Account

HSBC

LinkedIn
2012-2 - 2014-12 · 2 yrs 11 mos

Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Delivered financial solutions and maintained strong client relationships. Promoted banking products; exceeded sales targets consistently. Utilized digital platforms for banking operations and compliance. Prepared client reports and identified market trends for strategic decisions.

RHB Banking Group

Account Relationship Manager

RHB Banking Group

LinkedIn
2009-1 - 2012-4 · 3 yrs 4 mos

Federal Territory of Kuala Lumpur, Malaysia

Developed annual sales plans; forecasted and monitored budget. Expanded customer base through key relationship building. Recommended innovative banking products aligned with market needs. Led trade promotions and analyzed performance outcomes

Education

Informatics Education Ltd.

Informatics Education Ltd.

LinkedIn

Computer and Information Sciences and Support Services

2019-4 - 2022-12 · 3 yrs 9 mos
Tunku Abdul Rahman University of Management and Technology

Tunku Abdul Rahman University of Management and Technology

LinkedIn

Business Administration and Management, General

2006-7 - 2009-12 · 3 yrs 6 mos
Informatic Education Center

Informatic Education Center

LinkedIn

Computer and Information Sciences and Support Services

2004 - 2006 · 2 yrs

Win Leong's Contact Information

Email

******@***.com

Phone

(**) *** ****

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