William Di Loreto

Partner Manager - Strategic Partnerships @ Adobe

About

I am a Strategic Partnership Manager at Adobe Italy and part of the leadership team, where I define the partner strategy and go-to-market execution. My focus is on building high-impact ecosystems that leverage AI-driven innovation to accelerate growth, expand industry reach, and deliver long-term value for Adobe and its partners. With more than a decade of international experience, I have successfully led complex B2B and B2C initiatives across Europe, consistently achieving measurable results. Recognised as Partner Manager of the Year in Western Europe (Adobe FY2024), I thrive at the intersection of strategy, innovation, and execution. Currently pursuing an Executive MBA at Politecnico di Milano, I combine business acumen with a forward-looking perspective on digital transformation. A former professional athlete, I bring the same discipline, resilience, and competitive spirit into business — inspiring teams and partners to achieve ambitious goals with integrity and impact.

Country

Italy

City

Milan

Industry

Information Technology & Services

Skill

Management, Strategia digitale, Consulenza per le risorse umane, Software enterprise, Salesforce.com, Sales operations, Social media marketing, Strategia di marketing, Gestione account, Supporto clienti, Acquisizione di nuovi clienti, Gestione vendite, Microsoft Outlook, Outlook Express, Microsoft Excel, Social Media, Microsoft Office, Marketing via e-mail, Leadership development, Business development

Experience

Partner Manager - Strategic Partnerships

Adobe

2022-12 - Present · 3 yrs 10 mos

Milano

Driving Adobe Italy’s partner ecosystem strategy as part of the leadership team. I design and execute the go-to-market plan for strategic alliances, enabling growth across priority industries with a strong focus on AI-powered solutions and digital transformation. Set strategic direction and ensure partner-driven revenue performance Lead co-sell motions, pipeline acceleration, and industry expansion. Build executive-level relationships with key partners to maximize ecosystem impact in Italy and Western Europe.

Partner Manager

Adobe

2022-6 - 2022-12 · 7 mos

Milano

Enterprise Account Executive Applications

Oracle

2021-7 - 2022-5 · 11 mos

Malaga, Andalusia, Spagna

Managed key enterprise clients in Italy, leading complex multi-stakeholder sales cycles with C-level executives. Specialized in cloud transformation, ERP/CRM solutions, and data-driven digital strategies. Consistently exceeded targets with a 30% win rate on strategic accounts. Generated +25% YoY new business growth across enterprise accounts. Closed major deals including the largest CRM deal in Italy by user adoption. Mentored new hires and acted as team leader for onboarding and performance acceleration.

Regional Account Manager

Oracle

2019-6 - 2021-6 · 2 yrs 1 mo

Malaga, Andalusia, Spagna

Sales Account Executive

Oracle

2018-1 - 2019-5 · 1 yr 5 mos

Malaga, Andalusia, Spagna

Mentore aziendale

MAINFOR - Innovación Tecnológica y Educativa

2020-7 - 2021-3 · 9 mos

Malaga, Andalusia, Spagna

Designed and delivered executive training programs for C-level leaders of SMEs, focusing on digital transformation and customer experience. Conducted workshops on data-first strategies for business growth. Developed course content and facilitated sessions for 19 executives. Supported business leaders in adopting AI and data-driven decision making.

Sales Account Manager EMEA & LATAM

Mindbody

2017-2 - 2017-12 · 11 mos

Londra, Inghilterra, Regno Unito

ed sales expansion across Southern Europe, UK, and Ireland, helping businesses in wellness and lifestyle industries adopt cloud-based SaaS solutions. Managed full-cycle sales: prospecting, demos, negotiations, and closing. Delivered technical product demonstrations to IT and business directors. Closed both transactional and strategic multi-year deals. Achieved President’s Club Winner 2016.