william armitage

Summary - Developer of image search software and services. Secured seed financing, developed and launched beta SeeIt.com image search site, seeking strategic buyer.

Summary - Manufacturer of solid state storage products. Fixed chronically late product development process, cleaned up major inventory problem, and completed $3.2M venture capital financing round.

Summary - Manufacturer of image search software. Identified target markets for digital imaging software, developed corporate strategy and wrote business plan, launched campaign to secure venture capital funding as a follow-up to early stage angel funding.

Summary - Consultant to factory automation business, through venture capital operation, on securing access to next generation real-time software through investment in start-up.

* Scope - Leadership of a $350M vertically integrated business with 450 employees, acquired by Compaq as part of its acquisition of Digital; design centers in US, Scotland, and Japan; sales/support centers in 22 countries. * Mission - Divest the business. * William F. Armitage, page 2 * Compaq Computer Corporation, continued * Developed spin-out plancovered physical/financial assets, intellectual property, global personnel issues, customer/vendor contracts, and transition to new manufacturing plants. * Worked with PriceWaterhouseCoopersproduced audited financials/legal entity for favorable tax treatment. * Worked with Compaq's investment bankersprepared Offering Memorandum/led road show. * Created Management Buy Out plansecured funding commitments from leading private equity investment firms.

* Scope - P&L management of $350M global business, providing embedded technology to the OEM market * 58% of revenue from outside North America * direct expenses of $60M. * Background - OEM business generated 50% of company revenues in the early 1980s * by 1994, revenues were declining 20% per year, down more than 75% from peak. * Mission - Restore revenue and profit growth. * Developed first new product line in ten years$3.5M revenue in first year, 85% CAGR to $75M. * Focused sales/marketing on new target segmentspenetrated medical imaging and printing equipment markets, accounting for ten of top twenty accounts. Forty point improvement in total revenue growth rate. * Changed sales management metrics from orders to margin * re-priced product lines * renegotiated major customer contracts, eliminated late life cycle products cut engineering expenses 41%, sales/marketing 11% * improved gross margin seven points in first nine months.

Summary - Developed/implemented programs to grow product line sales 200% in one year. Credited with driving $60M in new sales in six monthspromoted to VP/GM of OEM business.

Summary - Charged with developing a new business to transfer technology from aerospace power generation technology to commercial applications. Coordinated worldwide GE resources to pursue largest new business opportunity to date, in Saudi Arabia. First exposure to international business. Named to special Chairman's Committee developing GE's response to the impact of the Arab oil embargo. Selected to company-wide group of high potential managers.

Summary - Systems engineering on classified military projects. First supervisory experience.

Summary - Roles of increasing responsibility and scope for US-wide channels organizations. Selected by CEO to launch new video product lineexceeded best ever volume for comparable products by 68%; drove #1 competitor out of the market.