Christina Wick
Executive Vice President, Product Experience @ Vista
About
With over 23 years of experience in software development, I am passionate about growing people and creating innovative and user-centric products that are valuable, usable, feasible, and viable. As the SVP of Product Experience at Vista, I am helping our product organization transform into empowered product teams and build products to serve small businesses. I have a proven track record of building high-performing and collaborative teams, driving architecture decisions, creating product visions and strategies, and delighting customers. My specialties include mobile and web application development and technology and product development leadership.
United States
Vienna
Computer Software
Scrum, Mobile Applications, Agile Methodologies, Mobile Devices, User Experience, Integration, Databases, Testing, User Interface, iPhone, Strategy, Scalability, iOS, Software Development, Distributed Systems, Usability, Agile Project Management, System Architecture, Software Engineering, Web Applications
Experience

Vice President, Engineering
Northern VA
Responsible for the day-to-day operations of the commerce platform and enterprise business solutions engineering organizations responsible for delivering www.vista.com, www.vistaprint.com, and software supporting Finance, HR, and Manufacturing. Manage a team of 200+ engineers across five countries, improving operational excellence, driving architecture decisions and updates, defining and delivering roadmaps, driving the technical strategy for Vista's e-commerce platform, and influencing the product strategy.

Vice President, Engineering
Harry's, Inc.
Greater New York City Area
Managed the Engineering and Platform product and design teams. Launched www.shopflamingo.com, shopheadquarters.com, harrys.com/de/de, harrys.com/fr/fr, harrys.com/nl/nl and continued to make updates to harrys.com/en/gb and harrys.com. Updated processes to include a company-wide design system and component library, and moved the team to a service-oriented architecture.

Head of Engineering & Product Design
Washington D.C. Metro Area
Responsible for the day-to-day operations of the engineering and product design organizations. Rebuilt software development lifecycle processes to remove friction, increase delivery velocity and improve engineering quality across product, design and engineering organizations. Hired key roles including the Head of Product and the Head of Design, hiring top-talent from the industry.

Senior Manager, AWS Mobile
Seattle, WA
Launched AWS Mobile Hub at re:Invent 2015. Helped define the product roadmap and strategy, hired and managed the engineering team responsible for building it, and ensured delivery of the project in 6 months (from concept proposal to launch). Led the design which resulted in a new design language and philosophy being launched across all of AWS.

Senior Manager, Appstore Developer Services and Tools
Irvine, CA
Managed the development, testing and operations for developer services and tools, including the SDK and services to support Amazon’s entire Appstore In-App Purchasing business, a nine-figure/quarter business.

Sr. Technical Director, AOL Mobile
Dulles, VA
Business and technical owner for mobile applications spanning across the AOL Brands Group. Responsible for product, design, development, and testing across a global, distributed organization supporting iOS, Android, and Windows 8 platforms. Working to reestablish mobile standards and best practices across the company and reinvigorate relationships with partners like Apple and Microsoft.

Sr. Technical Director, AOL Entertainment
Dulles, VA
Responsible for the development and quality assurance of AOL’s Entertainment properties, including Moviefone.com, Games.com, and Cambio. Merged mobile and web teams, distributed across six locations internationally, and applied engineering best practices to streamline the business and fix technical debt.

Senior Technical Director | CPTO of Games.com
Dulles, VA
Led the product organization and technology teams, cultivating a web and mobile team distributed across six locations nation-wide including product, design, development, and quality assurance. - Created a new, highly innovative team to turn around a neglected business. - Built a comprehensive mobile and web experience through responsive web and user-centered design. - Launched a major Games.com redesign, resulting in growth in traffic and significant growth in user engagement. - Created and maintained the Games.com Developer Center and SDK for third party game developers.

Technical Advisor to the CTO
Dulles, VA
Advised the CTO responsible for all of AOL’s technology decisions and resources across the various divisions of AOL including MapQuest, Patch, Huffington Post, Advertising Technologies, etc. - Organized, launched, and helped coordinate a variety of initiatives to improve engineering excellence. - Led special, innovative prototype efforts to test new business opportunities. - Participated in technical and strategic discussions with external partners.

Technical Director, AOL Mac and iOS Mobile Team
Dulles, VA
Transformed AOL from a company with unsupported Macintosh applications to one that released and supported six desktop applications, 15 iPhone/iPod touch applications, and two iPad applications, resulting in over 53M downloads. Built successful Macintosh products that garnered interest and acclaim from Apple, creating an opportunity for AOL to be a pioneer in iPhone and iPad development. - Built a top performing team that worked across five remote locations internationally and helped manage the technical relationship between AOL and Apple, coordinating technical and marketing opportunities. - Oversaw the design, development, and testing of products like AIM, SHOUTcast, ICQ, MapQuest, Autos, DailyFinance, Seed, Lifestream, Moviefone, and AOL Radio – AOL’s first Apple Design Award winner. - Influenced and created company-wide mobile initiatives, training opportunities, and company-wide advisory groups, encouraging the sharing of technical knowledge and growth of mobile expertise.

Senior Technical Manager, AOL Mac Team
Dulles, VA
- Built a development and testing team from the ground up to get AOL “Back on the Mac” - Improved the team’s development efforts by applying agile and scrum methodologies as well as instituting design, architecture, and code review processes - Reduced yearly operating costs by eliminating and renegotiating legacy licensing contracts

Technical Manager, Client Side Infrastructure: Boxely
Dulles, VA
- Managed the team responsible for writing an XML based UI description language (Boxely) - Managed the public release of the Open Client Platform (OCP) – a subset of the internal platform which consisted of common shared services for applications, such as a UI toolkit, local storage, notification system, and a manager to dynamically find and load the services - Managed the OCP Developer Technical Support (OCPDTS) team - Helped create and manage the OCP Architecture Review Board and the AOL Open Services API Review Subcommittee

Associate Technical Manager, Client Side Infrastructure: Foundation Services
Dulles, VA
- Managed the team responsible for writing Basics, Compression, localStorage, miniXML, Notification, OS, Preferences, Sync, and urlData - Supported the teams that consumed these services, including AIM and AOL Desktop

Software Engineer, Client Side Infrastructure
Dulles, VA
- Led, organized, and helped develop the team’s technical beta - Wrote sample code and documentation for the cross-platform software development kits - Built and maintained a feature tracking system and maintained the team’s Web site

Technical Product Manager, Community and Communications
Dulles, VA
- Supported research and development efforts, focusing on the user experience for future AOL clients built on Microsoft’s next Operating System codenamed “Longhorn” (Vista) - Demonstrated Longhorn’s features by developing an AIM prototype using C# and XAML - Evaluated various market research sources and developed personas and scenarios - Designed, developed, and maintained the team’s Web site

Technical Product Manager, Advertising Systems
Dulles, VA
- Worked primarily with AOL Interactive Marketing to elicit, capture, and prioritize requirements for tools supporting users across seven different divisions, including a nation-wide sales force - Designed and updated the database schemas for the sales force automation tool - Translated business requirements into technical requirements and assessed project feasibility - Created draft user interfaces for new features and provided usability and design feedback - Created training documentation and trained users nation-wide

Software Engineer, Advertising Systems
Dulles, VA
- Performed work flow analysis to evaluate seven different business divisions’ processes - Recommended improvements and integration points with automated systems resulting in reduced overhead, improved turnaround times, and increased job satisfaction - Assisted in high level design of applications and created draft user interfaces - Conducted usability design and testing sessions - Developed UI standards for applications and conducted workshops on good UI practices
Christina Wick's Contact Information
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