Whitney Sanchez-Mason

Newborns | Milestones | Families | High School Seniors | Portraits & Business Headshots | Pets Acorns + Oak Photography, it is my mission to artfully capture and preserve the fleeting moments of life's most cherished milestones. I am dedicated to providing families and individuals in Spokane, WA, and beyond with high-quality, authentic, and emotionally resonant photography services. I aim to celebrate the growth, love, and connections that define my clients' stories, one frame at a time.

• Formulated a Project Management system in Wrike; Deployed in 2 months. Executed cross-departmental training sessions with a coinciding training guide. • Developed a system to upload over 2,000 retouched images to the DAM. • Spearheaded an initiative to organize the studio & increase productivity on set. Decreased total time to find gear from 15 min to 2 min. • Procured $220,000 worth of gear to replace outdated lighting gear. • Executed creative & technical direction & feedback for 100+ images a week. • Designed & Implemented a Creative Review system. Achieved a decreased number of reshoots in the studio by 50%. • Systemized a process to track & analyze score data for studio image output to view team members monthly & quarterly average creative scores. • Mentored 20+ Photographers. Created a Photographer Training Guide & Lead Photographer Training Guide, to support education & learning. • Designed & executed a Gear Sale & raised $10,028 to donate to Youth in Focus. • Spearheaded the administration of taxonomy & standardized file-naming conventions, while orchestrating the merge of files to a new server and SharePoint in 2 months.

• Photographed 66+ unique images per week in collaboration with a stylist. • Demonstrated knowledge of studio growth by advising leads in the construction of 12 new sets. • Pioneered a new inventory system in Airtable and merged 600+ items. • Trained & mentored 10+ new hires each within 2 weeks, education on lighting & technical process. • Increased efficiency by 200% by designing a high volume set that produced 20+ images a day with 1 photographer & 2 stylists.

• Greet customers, answer the phone, ring up customers, stock & face retail products. • Photograph adoptees with their new pets for Facebook and Instagram. • Photograph cats for online cat profiles, in house use, and for use in promotional material for various fundraisers. • Help out with various projects within the rescue - including processing paperwork, cleaning cat cages, and interacting with the cats.

• Supervised, trained & mentored a team of 10 across WA & OH. Oversaw all recruiting, hiring & training. • Scoped & coordinated quarterly creative campaigns for print & site. Scheduled & completed 900+ product photography SKUs weekly. • Improved studio reporting by digitizing daily production numbers, increasing efficiency for communicating productivity to senior leaders daily. • Forecasted an efficient process for recording 150+ videos weekly to add to the product display page for all owned inventory. • Maintained & procured studio equipment & organization for 6+ sets. • Restructured the studio by establishing a second photo studio in the Ohio warehouse. Decreased product live date from 1 week to 1 day.

• Stocking • Ordering • 1 hour photo, developing and printing • Took Passport Photographs • Pharmacy Assistant • Built creative product end display • Photographed aisles, and displays • Built creative window displays • Employee of the Quarter

• Assisted the photographer during a shoot, included product and creative photography from table top to large room builds • Photographed apparel & footwear product images • Product image retouching • Organized and cleaned the studio • Tested equipment & prepared for Ebay sales of old gear • Painted sets • Prop room upkeep Gear/Software: • Large format digital cameras • Leaf and Phase Software • Speedotron • Broncolor • Adobe Photoshop

• Portrait Photography • Dressed clients in old time apparel and styled the set • Photographed clients in old time clothing • Darkroom processing • Frame sales • Retouched newborn baby photos • Printing & packaging baby photo orders Gear/Software: • Adobe Photoshop • Mamiya RB 67 (Medium format camera)