Nate Johnson
Chief Experience Officer @ Veterans United Home Loans
About
Extensive experience in consumer-facing marketing and product management roles at the world's leading hardware, software, web, and mobile companies. Specialties: Direct/email marketing, consumer marketing, event marketing, branding and identity, product management, growth and engagement, enterprise sales
United States
Columbia
Computer Software
Online Marketing, Direct Marketing, Event Marketing, Customer Acquisition, Email Marketing, Marketing Strategy, Direct Mail, Product Marketing, Social Media Marketing, Leadership, Online Advertising, Marketing, Marketing Communications, Social Networking, Growth Strategies
Experience

Board Member
Columbia, Missouri, United States
Veterans United Foundation supports veterans, current military service members and nonprofit organizations that strengthen our local communities. The Foundation is 100% funded by the amazing employees of Veterans United Home Loans.

Marketing Consultant
Helping executives and teams across the country with a full suite of services up and down the marketing stack.

Chief Marketing Officer
San Francisco Bay Area
Key member of executive leadership team responsible for driving company turnaround after acquisition by News Corp Built organization from XX to XXX+ employees across a half dozen locations; functions included marketing (brand, performance, engagement/retention), public relations, social media, research (user, market), economics, and editorial across both consumer and B2B audiences; deep focus on culture and morale resulted in lowest turnover and highest employee engagement score in company. Drove record user growth (30M to 80M monthly unique users) resulting in dramatic annual revenue increase; company was fastest growing in digital real estate per Comscore. National advertising and consumer media outreach efforts resulted in highest brand awareness metrics in company history; oversaw $XX-XXXM+ annual marketing budget. Built reputation as cross-functional leader, resulting in leadership positions of high-priority projects including mobile apps (iOS and Android), search engine optimization (SEO), and human resources. Served as company spokesperson in national and local press outlets and at major events; named Rising Star in HousingWire and Top 200 Real Estate Leader by Swanepoel. Named one of HousingWire's 2016 Rising Stars: http://www.housingwire.com/blogs/1-rewired/post/37167-make-way-for-the-2016-class-of-rising-stars Named one of Swanepoel's Top 200: https://www.swanepoel.com/sp200/leader-profile-nate-johnson/
Education

Marketing and Entrepreneurship (High Distinction)
• Worked as MBA Intern at Yahoo, Summer 2006 • Worked as Consultant at Dell during 2006-07 academic year • Elected Student Commencement Speaker (http://www.youtube.com/watch?v=lv3IHeJM4mE) • Entrepreneur Awards: Samuel Zell Scholar; Dare to Dream Grant; Best Presentation at Michigan Business Challenge • Team lead for student consulting project with Cisco Systems, Inc.
Nate Johnson's Contact Information
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