Warren Manzer

• Established fully integrated North American independent representative organization for long term success. • Developed a cost-effective product demonstration platform with independent test kitchens throughout the U.S. and Canada saving the company six figures in expenses. • Filled the pipeline with over $4M in meaningful opportunities. • Built an enterprise sales strategy by implementing Salesforce.com within the vertical. • Established a functional and supportable long term pricing strategy. • Hired Sales Team and Coordinator to support the organizational goals.

•Support executive sales at national level and develop relationships with distribution channels. Major national and regional distributors and customers, including: Burger King, Darden, Denny’s, and OEM. •Executive Sourcing management both domestically and globally. •Developed ERP support system to assist efficient and scalable growth via formalized data capture standards and methods that allowed for validation and upload of critical product and marketing data. •Built a first ever Idea Book (catalog) which led to productive conversations regarding organizational capabilities and the expansion of item sales at the customer level. •Established CRM and Sales Development protocol with targets, initiatives and projects. Identifying and building a combined total of $60,000,0000 in potential annual volume. •Managed a sales team of six that included Account Managers and Sales Directors for both the commercial restaurant chain business as well as specialty packaged goods for customers like Costco, Aldi & Sam’s Club. •Developed a decision matrix and formal protocol between Sales, Sourcing and Purchasing. •Created a clear and sustainable process for excess and discontinued inventory policy and procedures.

•Consolidated four brands into a single sales and customer service organization, reducing staff while maintaining efficiencies and performance standards. •Reduced costs by over $400,000 and grew the business over $2.5M. •Established sales and customer service benchmarks and measurement systems for performance monitoring across multiple brands and ERP systems. •Facilitated single ERP system transition with anticipated additional costs saving of $500,000. •Collaborated closely with operations and WMS systems to coordinate performance standards. •Consolidated independent rep groups from 56 to 18 while improving visibility in the marketplace, reducing soft costs along with projected actual cost reductions of $300,000. •Worked closely with high level stakeholders to improve contributions over $1,000,000 with an increase in EBIDA percentage. •Interviewed candidates and hired for numerous positions within the organization.

•Established a new warehouse in the Pacific Northwest, deepening and growing a relationship with a seven figure customer. •Developed an internal organizational structure to integrate two commercial divisions resulting in a $1.5M increase in revenue in 2014/2015. •Expanded Western Warehouse offering with forecasted $1.4M increase and improved gross margin. •Lead Sku rationalization project, strategically reducing operating inefficiencies, improving resource management, and reducing inventory needs by over $500,000 without negatively impacting revenue.

•Developed and implemented a strategic market support program that ensures accountabilities, by category, with representatives. •Managed Sales and P&L with a team of 10 distinct and independent manufacturers’ representative’s organizations. •Established a Western Regional Warehouse with distinct pricing and market development strategies that delivered a seven figure additional contribution. •Delivered double digit growth in all measurable periods.

•Implemented sales strategies with Regional Distribution Organizations. •Developed National Account Relationships with Restaurant, Hospitality and Grocery Chains. •Developed sales strategies that will ensure long-term growth. •Exceeded budget by 110% •Implemented and developed a multi-channel sales organization. Including: National Hotel Chains (Hilton, Best Western, Hyatt-through OCC), Buying Groups, Property Management Companies and Distributors. •Developed product sales strategies for a diversified product line. •Focused on future electronic product needs for the Hospitality Industries to enhance future profitability through product line expansion •Doubled Regional business by $1,000,000. •Forecasted and worked with factories to coordinate production and installations. •Increased Las Vegas presence in television and amenity items by $200,000.