Wade Myers
Founder @ International Eyewear Collective
About
Founder, International Eyewear Collective — International Designer Partnerships · U.S. Market Entry · Sales Team ArchitectureI founded International Eyewear Collective (IEC) to give independent designers a reliable, structured path into the U.S. market. I manage the operational and commercial responsibilities that make expansion possible, including contract negotiation, collection planning, logistics, sales infrastructure, and long‑term brand development. IEC operates as a true distribution partner, providing designers with a single, consistent point of contact for their U.S. presence.A major part of IEC’s model is serving as a conduit for multi‑line sales professionals. I bring them curated, fashion‑forward collections that expand their offering, strengthen their portfolio, and increase their earning potential. Reps gain access to full collections—supported by clear systems, reliable operations, and a partner who understands how to build territories the right way.My background includes more than 18 years in the eyewear industry leading national training programs, managing multi‑state territories, and recruiting and developing high‑performing sales teams. I’ve assisted opening thousands of new accounts, strengthened long‑term partnerships, and built teams known for trust, consistency, and steady execution. Those experiences shaped the way I operate today: clear communication, structured systems, and a focus on supporting the people I work with.
United States
Greater Lexington Area
Medical Device
Brand Development, Market Entry, Contract Negotiation, Distribution Logistics, Business Development, Territory Account Management, Channel Sales, Customer Relationship Management (CRM), Data-driven Decision Making, Sales Strategy, Business Analysis, Key Account Acquisition & Retention, District Management, Team Leadership, Situation Analysis, Performance Management, Communication, Negotiation, Analytical Skills, Training
Experience

Founder
Independent Eyewear Collective (IEC) is a U.S. distribution partner for independent designers from around the world. I manage the operational and commercial responsibilities required for successful market entry, including contract negotiation, collection planning, logistics, sales infrastructure, and long‑term brand development. IEC provides designers with a single, reliable point of contact for their U.S. presence. I oversee the national sales network, support multi‑line reps in the field, and ensure each collection is represented clearly and consistently across the market. A key part of the model is connecting designers with established sales professionals and giving those reps full‑collection access supported by predictable systems and dependable operations. The focus is simple: structure, clarity, and consistent execution across every part of the U.S. market.

District Sales Manager
Lexington, KY
• Managed a large multi-state territory while hiring, training, and developing a team of 14 sales reps. • Oversaw ECP sales across 20+ states, driving territory expansion through coaching and field support. • Conducted regular co-travel to reinforce sales strategy, strengthen account relationships, and support rep development. • Led the team in opening 250+ new accounts and exceeding regional goals through consistent execution and support.

National Development & Senior District Sales Manager
Lexington, KY
• Led national training and development initiatives that strengthened rep performance across the organization. • Designed and implemented onboarding frameworks that produced confident, quota‑achieving new hires. • Supported regional meetings, logistics, and content development to ensure consistent communication and field alignment. • Coached underperforming reps through structured development plans that improved territory performance and retention.

Territory Sales Manager
Match Eyewear
Kentucky
• Grew the territory from four to 100+ active accounts across KY and Southern IN, generating $400K+ annually within three years. • Earned Top Achieving Sales Rep Award for nine consecutive years (2013–2021). • Recognized with multiple performance honors, including Star Performer, Outstanding Achievement, and Sales Consultant of the Year. • Inducted into President’s Club seven years in a row for exceptional sales performance and client retention.

Territory Sales Manager
New Millennium & Bella Eyewear
Jan 2010 – Feb 2013 • Managed and expanded a KY‑based territory into parts of OH, TN, and WV through consistent field activity and relationship development. • Consulted with ECPs to identify business needs and recommend revenue‑generating product solutions. • Delivered product presentations and training to support sustained sell‑through and account growth. • Demonstrated partnership value through reliable pre‑ and post‑sale support.

Territory Sales Manager
Jungle & REM Eyewear
• Built the Jungle Eyewear territory from zero to 61 active accounts through disciplined cold calling and brand positioning. • Managed 194 REM Eyewear accounts across three states, increasing market share through targeted account strategy. • Strengthened client retention by delivering tailored service, product recommendations, and consistent field support
Wade Myers's Contact Information
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