Vrinda Singh

Junior Buyer @ Robert Dyas

About

Graduate with a MA in Fashion Buying and Merchandising from Istituto Marangoni and a BSc (Hons) in Fashion Management from London College of Fashion.As an Assistant Buyer at Robert Dyas, I contribute to home and lifestyle retail buying. Previous roles include Buyers Admin Assistant at Robert Dyas and Brand Relations Coordinator at Alfa Vega, where responsibilities included negotiating contracts, onboarding brands, and ensuring compliance with sustainability standards. Skilled in negotiation, strategic sourcing, and trend forecasting.

Country

India

City

Gurugram

Industry

Retail

Skill

Negotiation, Strategic Sourcing, Trend Forecasting, Administration, Problem Solving, Analytical Skills, Sustainable Procurement, Brand Partnerships, Contract Negotiation, Organization Skills, Microsoft Excel, Communication, Public Speaking, Volunteering, Team Management, Microsoft Office, Consumer Behavior, Adobe Photoshop, Marketing, Management

Experience

Junior Buyer

Robert Dyas

2025-8 - Present · 1 yr 2 mos

London Area, United Kingdom

Buying Assistant

Robert Dyas

2024-6 - 2025-8 · 1 yr 3 mos

London Area, United Kingdom

Buying and Brand Relations Coordinator

Alfa Vega

2023-4 - 2023-7 · 4 mos

London, England, United Kingdom

-Researching brands, competitors and sustainability trends -Negotiating brand contracts, manage/coordinate the on-boarding process of new brands, -Maintaining relationships with the brands & ensuring they comply with sustainability standards maintained by Alfa Vega. -Working and coordinating with the e-commerce team to manage the presence of brands on website

Sales Associate

COS

2021-7 - 2022-6 · 1 yr

Covent garden

Vice President UAL Indian Society

Arts Students' Union

2020-2 - 2021-9 · 1 yr 8 mos

IMRG & London College of Fashion Research Programme

IMRG

2020-10 - 2020-11 · 2 mos

Trend based research requiring ongoing weekly tracking for IMRG's popular Black Friday Tracker

Creative Consultant

Girls Next Door

2020-8 - 2020-10 · 3 mos

Gurgaon, Haryana, India

Girls Next Door is a consignment store based in Gurgaon, Haryana. Responsibilities as the Creative Consultant: -Planning and conceptualising curation themes -Directing and styling campaign promotion videos and photoshoots

Intern

Raymond Limited

2020-6 - 2020-10 · 5 mos

India

- studying the performance of Spring/Summer 20 merchandise and analysing the best-sellers; - research over change in key trends and customer behaviour in the global retail market as a result of Covid-19 - analysing upcoming trends in apparel and design priorities arising due to the pandemic

Student Representative

London College of Fashion, University of the Arts London

2019-9 - 2020-9 · 1 yr 1 mo

Merchandising Intern

tarun tahiliani design co.

2018-6 - 2018-6 · 1 mo

Gurgaon, India

Education

Istituto Marangoni

Fashion Buying and Merchandising

2022-10 - 2024-1 · 1 yr 4 mos

Course units covered: Sociology of fashion, Intro to buying and merchandising roles, retail environment, branded and own-brand buying, sustainable business innovations, supply chain management, range planning and forecasting, critical path management, supplier partnerships, finance for merchandising, digital innovations and data analytics, sustainable product development. The programmes covered an array of specialist core units which follow the critical path of Buying Management including the fundamentals of Range Planning, Merchandising, Product Development and Supply Chain Management. Also working on exploring the relationship of visual merchandising and sales, negotiation techniques, and soft skills in communication, decision making, time management, leadership, and team working.

London College of Fashion, University of the Arts London

Fashion management

2019 - 2022-6 · 3 yrs

Course units: economics, accounting and finance, product development, Fashion futures (technology and retail), marketing management, consumer insights (consumer research and psychology), Enterprise management (sustainable enterprise), people management, business analytics, strategic management with a focus on sustainable fashion. Final project(Dissertation)- Less is more: tackling overproduction in the fast fashion industry, with a focus on the brand H&M.