Vlad Lingurariu

Senior Director, Demand Planning CoE, North America @ First Brands Group, LLC

About

My career is built on two key elements: Supply Chain strategy and Data Science. With a background in Computer Science and 20 years of experience (Paris, Amsterdam, Bucharest), I use data to drive executive decision-making and execute global supply chain strategies. I specialize in transforming fragmented and post M&A supply chains by improving Planning and Network Design processes with data-driven decisions using Power BI and Machine Learning. * Built Centers of Excellence (CoE) and managed multi-disciplinary teams of up to 90 people across EMEA and North America. * Directed the implementation of S&OP/IBP frameworks for 120+ manufacturing sites (DS Smith) and multi-country clusters (BMI). * Led the design and implementation of end-to-end planning tools and ERPs for Orange (EMEA), DS Smith (Europe and North America), and BMI (S4/HANA in Europe), with multi-million EUR budgets. * Used AI with Python to improve forecast accuracy, delivering more than $150 million in inventory reductions and improved cash flow across my previous three roles combined. Expertise: APICS CPIM & CSCP | PMP | Power BI | Python (Machine Learning) | SAP S4/HANA | S&OP/IBP

Country

Romania

City

Bucharest

Industry

Transportation/Trucking/Railroad

Skill

Supply Chain Management, Power BI, Team Building, Inventory Management, S&OP implementation, Python, Python (Programming Language), Network Design, Third-Party Logistics (3PL), Transportation Management, Vendor Management, CPFR, Programme Delivery, Organizational Leadership, IT Project & Program Management, Logistics, Business Intelligence (BI), Change Management, Stakeholder Management, Executive Management

Experience

Senior Director, Demand Planning CoE, North America

First Brands Group, LLC

2023-10 - Present · 3 yrs

Bucharest, Romania

Appointed to unify the supply chain forecasting operations of a rapidly expanding automotive entity following multiple acquisitions. Built and led a 15-person CoE to execute the operational integration of 13 acquired companies, replacing fragmented legacy tools with a unified S&OP framework. Managed end-to-end forecasting and supply planning across a consolidated network of 20 DCs, 7,000 customers, and 250,000 SKUs. Modernized the digital architecture by migrating fragmented data sources into Microsoft Fabric, integrating Power BI reporting and Python Notebooks into a unified forecasting workflow.

Supply Chain Director, Central-East Europe

BMI Group

2020-10 - 2023-10 · 3 yrs 1 mo

Luxembourg

Directed the regional Supply Chain organization for Central-East Europe, leading a multi-disciplinary team of 90+ professionals across Demand, Supply, Logistics, and Customer Service. Led the regional design and rollout of SAP S4/HANA, standardizing S&OP processes across multiple legal entities towards a central Target Operating Model. Established a transparent planning culture that eliminated internal silos between countries, delivering a 20% inventory reduction through forecast accuracy and SKU rationalization improvements.

S&OP Implementation Manager

DS Smith

2018-1 - 2020-10 · 2 yrs 10 mos

Paris, Île-de-France, France

Led the global deployment of S&OP and IBP frameworks across 120 manufacturing sites in Europe and North America, creating a standard planning tool for a complex multi-national industrial footprint. Designed and launched a Machine Learning pilot for Demand Planning, achieving a 15% uplift in forecast accuracy within target manufacturing plants. Drove operational improvements, elevating OTIF (On-Time In-Full) from 93% to 98.2% while reducing finished-goods inventory by 10%.

Supply Chain Network Design Manager

CNH

2017-1 - 2018-1 · 1 yr 1 mo

Paris, Île-de-France, France

Optimized the EMEA logistics footprint for a $26B group, managing flows for 1M+ SKUs across 15 warehouses using LLamasoft. Redesigned supplier delivery routes to eliminate redundant mileage, delivering €1M in annual transport cost savings while significantly reducing the company’s carbon footprint. Proved the business case for sustainable logistics, demonstrating that route optimization and network efficiency are direct drivers of both environmental responsibility and bottom-line profitability.

Program Director, Supply Chain IT Solutions (EMEA)

Orange

2014-3 - 2017-1 · 2 yrs 11 mos

Paris Area, France

Directed the €15M design and deployment of an end-to-end Supply Chain planning platform across EMEA markets, modernizing how the region managed demand and inventory. Collaborated with Tier-1 global partners (Samsung, Huawei, Microsoft) to synchronize supplier capacity with regional demand via a CPFR platform. Architected a unified data environment with QlikView, allowing diverse regional markets to operate on a single planning logic, significantly reducing stock-outs and excess inventory.