Vivian Ko

・Orchestrated a large-scale transition for a major global account across 21 countries, coordinating 8 cross-functional teams in over 9 countries. ・Utilized fluency in English, Japanese, Cantonese, and Mandarin to bridge communication gaps between Japan and global teams. Synthesized and contextualized complex technical data for diverse stakeholders, ensuring alignment with Japanese corporate culture and decision-making processes. ・Authored 10+ detailed process maps to visualize existing workflows, identifying systemic bottlenecks and standardizing international transition procedures. ・Managed 50+ weekly action items and maintained the RAID (Risks, Assumptions, Issues, Dependencies) log; tracked progress across international workstreams to prevent project stagnation. ・Facilitated end-to-end project lifecycles, including documentation, meeting minutes, and sales operations support. Navigated ambiguity and incomplete information from HQ to provide actionable summaries for Japanese and global teams.

Led operations for BuyerX (AI authentication service) and supported Chalyn (C2B buyout app) & DONDON (resale marketplace), coordinating between an engineering team in China and 6+ cross-functional teams in Japan to deliver market-aligned features. Owned overseas customer success for 25+ B2B accounts in Singapore, Australia, Taiwan, and China, handling ~50 inquiries/month, ensuring smooth onboarding, training, and retention. Managed vendor relationships with 10+ partners including logistics providers, payment gateways, and identity verification services to maintain service quality and project timelines. Built and maintained data pipelines powering FAKEBUSTERS, BuyerX, Chalyn and DONDON’s brand & product catalogs (1,500+ brands, 20,000+ SKUs), refreshed weekly to ensure accurate buyout pricing and operational efficiency. Developed 5+ automation tools (Slack bots, web scrapers, Google Sheets automations) adopted by 10+ colleagues, eliminating repetitive admin work and speeding up workflows.

• Developed and proposed wholesale opportunities for commercial coffee beans to local and international cafes and roasters, expanding B2B sales channels and acquiring new clients. • Oversee all marketing operations for both Hong Kong headquarters and Japan branch, managing campaigns in four languages: English, Japanese, Cantonese, and Mandarin. • Create over 50 visuals, 10+ visual merchandising materials, and 30+ copywriting pieces, while planning and executing monthly social media strategies across multiple platforms. • Manage 4–5 e-commerce platforms for the Hong Kong market, optimizing sales and brand visibility. • Single-handedly produce 12 YouTube videos, 50 Instagram Reels, and lead influencer campaigns in Japan, collaborating with local and international influencers to ensure high-quality content and brand alignment.

• Organized 30+ ATL and BTL retail campaigns per month in partnerships with Times Square (Let it GLOW), SOGO department store (SOGO Thankful Week 2022) and Facesss (Facesss 17th Birthday Event), successfully increased net sales by CAD70k+ and average transaction value by 123%. • Initiated influencer seeding campaign with 100 influencers and generated 70% more organic content on Instagram • Orchestrated Origins x Times Square Joint-promotion for GinZing™ Energizing Gel Cream of Origins and reached 190k+ potential customers via CRM email marketing. • Prepared and launched the largest annual promotion with the largest department stores (SOGO, New Yaohan department store) in Hong Kong and Macau and reached net sales of CAD10k+ per day during the promotion • Conceptualized and executed a crossover campaign with Taiwan and Hong Kong bubble tea brand as a localized marketing strategy to promote Origins' GinZing™ series upgrade • Planned, collaborated, and executed closely with Estee Lauder design team on 20+ digital collaterals and 10+ printed visual merchandising per month, including advertisements, banners and other POSMs.

• Collaborated with the marketing teams in Australia, Amsterdam, and London to initiate new marketing strategies to improve existing promotional methods and social media traffic in Berlitz Europe. • Designed digital promotion collaterals, prepared social media cadence across Facebook and Instagram and increased social media followers by 10% on average across the platforms.

• Co-emceed symposiums for 20+ multinational corporate speakers and investors across financial, insurance and entertainment industries, e.g., Samsung, HYBE, and investors, e.g., JP Morgan and AXA Group. • Assisted the management team in conducting event management and public relations materials for external speakers and corporate participants.

Translated reports, information on US welfare policies, articles, campaign and promotion material for firms and NGOs, e.g. the Mills and Greenpeace.

• Conducted on-site retail and yielded a total sales revenue of CAD33k+. • Conceptualized and activated online social media campaigns, successfully increasing Facebook likes by 2000+.

Dean’s List (2020-2021) Award for Outstanding Leadership (2020-2021)