Vivian Zhang

I’m Vivian! I’m a brand marketing enthusiast with a passion for cross-border business development and a solid understanding of global venture capital. Currently, I’m leading PR and branding at ewpartners, a SWF-backed investment firm focused on connecting tech, solutions, and opportunities between Asia and the Middle East. Before joining ewpartners, I was at 36Kr Global, China’s largest tech venture capital media, where I built and managed China’s largest cross-border business community. My role involved connecting startups, big corporations, investors, and government agencies across markets like Japan, Southeast Asia, Europe, and the Middle East – bridging opportunities and resources. I also had the opportunity to lead growth and marketing at Adofaer, a Hong Kong-based startup offering AI-native design productivity tools, where I was responsible for expanding the company internationally, with a particular focus on Japan and the UK. I hold a Master’s in Strategic Marketing from Imperial College London and am passionate about connecting the dots between markets, people, and opportunities! Specialties: Business Development, Marketing, Venture Capital, Strategic Partnerships, Cross-border Networking, and Community Building.