Michael Moser

Executive‑level ad‑interim engagements supporting CEOs, boards, and owners in commercial and organizational transformation situations. Scope includes revenue and go‑to‑market transformation, sales and marketing effectiveness, e‑commerce and omnichannel development, as well as the pragmatic integration of digital and AI‑enabled capabilities into core business operations. This engagement builds on extensive prior experience as CEO and Group Managing Director and serves as a bridge to a permanent executive mandate. Key Focus Areas: Sales & Marketing | Scale-up | Digital Transformation | AI Integration | Strategic Leadership | E-Commerce & Omnichannel Growth | Talent Development | High-Performance Team Building | B2B/Retail | International Connectivity

KAISER+KRAFT AG, Switzerland

Regional Managing Director of Southern Europe Group | Strategic & operational leadership of the country organisations in Switzerland, France, Italy, Spain and Portugal

KAISER+KRAFT Ges.m.b.H. | Leading the Business in Austria, Slovenia and Croatia

Regional Managing Director of Central Eastern Europe Group | Strategic & operational leadership of the country organisations of Austria, Poland, Czech Republic, Russia, Hungary, Slovenia, Slovakia, Croatia and Romania

• Managed B2B Omnichannel Distribution for high-level Business equipment and solutions for offices. • Developed strategic partnerships to expand market reach and increase sales. • Implemented efficient inventory management systems to optimize supply chain operations.

Bicycle Industry | Leisure Industry (Garden Furniture) | Fitness Equipment Industry | Outdoor Toys Industry

bicycle and bicycle accessories industry

Austrias most popular daily newspaper. Implementation of a complete distribution center from Scratch. Introduction of process-controlled distribution structures for western Austria. Hiring and management of approx. 200 employees.

Successfully completed the Stanford University GSB executive program Digital Transformation & AI Playbook, including a Capstone Project in AI Strategy. The program deepened my strategic perspective on how AI, data, and digital platforms reshape value creation, leadership, and organizational performance. Through rigorous case work and applied research, I explored how organizations design data‑centric operating models, modernize legacy systems, and scale AI responsibly across their value chain. The Capstone focused on translating AI capabilities into measurable business impact, strengthening executive-level decision‑making, retention, and execution. This experience sharpened my ability to connect technology, strategy, and leadership, and to guide organizations and the talented teams through complex, AI‑driven transformation with clarity and discipline.

This executive program at Berkeley Haas provided a comprehensive leadership development experience focused on guiding organizations through digital transformation. The curriculum combined the school’s research-driven approach with practical, Silicon Valley–inspired frameworks, emphasizing how leaders can navigate disruption, foster innovation, and shape a future-ready organizational culture. Participants explored the strategic impact of emerging technologies and learned how to respond to rapid change with clarity, agility, and purpose. The program strengthened personal leadership capabilities, advanced communication and influence, and deepened the understanding of how to build high-performance teams in dynamic environments. It also highlighted the role of culture as a catalyst for executing digital strategy, reflecting the Haas philosophy of empowering leaders to thrive in an ever‑changing world.

Completed IESE’s Digital Transformation program, grounded in a general management perspective and a strong foundation of human and ethical values. The program explored how leaders design and execute digital transformation initiatives that deliver transformational impact, not just technological change. Key focus areas included aligning digital strategy with organizational purpose, leading cross‑functional change, and balancing innovation with responsible decision‑making in an international business context. Through applied frameworks and case discussions, I deepened my understanding of how leaders translate knowledge into action, scale digital capabilities, and drive sustainable value creation across cultures and markets. With values as a foundation, IESE programs are structured around these five pillars of leadership development: - A general management perspective - Human and ethical values - International dimension - Transformational impact - Knowledge development

Completed advanced studies in Blue Ocean Strategy, with a strong focus on the Strategy Canvas as a practical tool for visualizing competitive landscapes and redesigning value propositions. The program deepened my ability to analyze industry factors, identify value curves, and systematically challenge assumptions about competition. Core work centered on applying the Eliminate–Reduce–Raise–Create (ERRC) framework to unlock new demand, shift strategic focus from competition to value innovation, and design differentiated strategic positions beyond incremental improvement. This experience strengthened my capability to translate strategic analysis into clear strategic choices, enabling organizations to move from crowded markets toward distinctive, customer‑centric growth opportunities.

corporate management, marketing management, finance management, procurement management, organization and Leadership