Vinit Kumar

- Business planning for General Merchandise Categories. - Collaborating with Supply chain and merchandising team to come up with new areas of Busines growth and new promotion initiatives - Customer Satisfaction - Improvising the customer experience and seller experience - Vendor Management - Building a robust Seller ecosystem - Team Management - Ensuring execution of plans through team of account managers and account heads

- Account Management of key seller accounts in the GM account category -Generate and implement new sales and promotions initiatives for sales growth -Identify key growth metrics and implement them through account managers team. -Owning all key metrics that govern the health revenue, gross margin, customer experience and logistics parameters for these sellers, as per targets - Monitoring product lifecycle of every product in the category and take early calls for opportunity maximization -Conversion and Basket Size Maximization and Target achievement. -Contributes in development of Range Architecture based on consumer segment insights, regional requirements, marketplace knowledge, and competitive data (both online and offline retail)

-Management and handling of the key seller accounts in the fashion account category -Identify key growth metrics and implement them through account managers team. -Ensuring strict policy compliance and adherence amongst sellers in the Fashion category -Exponentially increase sales for these sellers -Owning all key metrics that govern the health revenue, gross margin, customer experience and logistics parameters for these sellers, as per targets - Encourage sellers to increase product count on the marketplace, adopt better practices and improve operational efficiency - Creation of sales plans and completely owning the execution of the same to maximize sell-thru of the inventory made available to sell.

Project: Establishment of Fair Miracle a fairness cream in East Zone -Benchmarked Fair & Lovely Distribution and achieved 36.64% of the same with Fair Miracle -Increased the visibility scopes of Fair Miracle in all categories of retail outlets across the territory -Designed Innovative incentive structure for PSR, Retailer and wholesaler on Fair Miracle -Highlighted issues with Packaging & Advertisement based on Retailer & Customer Survey

 Sales & Marketing - Achieve sales - wholesale , retail & market share targets assigned for the territory - Increase finance penetration - retail finance & inventory funding and ensured sufficient fund availability with channel partners through tie ups with various financers  Channel Expansion - Channel & Network development by adding new outlets in potential markets, multiplying branches of existing channels , appointing sub-dealerships and broker tie ups  Market Mapping - Responsible for conducting competition analysis by keeping abreast of market trends and Competitor’s movements in order to achieve better market share and sales volume.  Customer Relationship Management - Enhance customer sales experience and to create customer delight by developing and driving Customer centric Sales Satisfaction Systems and processes at dealer outlets

Project: Successfully completed the Optimization of Drying time in Dishwasher resulting in saving of time and energy by 21%

Project: Designed Oil saving setup in Gear honing machine resulting in reduction of Oil Wastage by 23%

Project: Material Flow Strategy Implementation resulting in cycle time reduction & reduced pilferage of the vehicle assembly section

Exchange student for three months in Kedge Business school Marseille

Volunteer at National Level Technical fest Axelerate -2009 Volunteer at Abhivyakti - Cultural Fest 2009 Volunteer at Robocon