Víctor Martínez Esquíroz
Founding Partner @ Kuantik, a Good Rebels company @ Good Rebels
About
I hold a degree in Telecommunications Engineering from the School of Engineers at the University of Navarra and completed my final project at Colorado State University, working on laser interference lithography systems. My passion for technology led me to start my career in IT, first as an ABAP developer and later as a SAP technology consultant, an experience that gave me deep insights into the challenges of implementing and optimizing digital solutions. Over time, I transitioned into digital strategy, combining my technical background with a Master’s in Digital Business from ESIC (MDB). I have worked across different sectors in consulting (Everis), agency (Havas), and client-side (UNIR), leading digital transformation projects. In 2023, I completed an Executive MBA, strengthening my strategic and business management vision. Today, my journey has taken a new turn with Kuantik, the AI division of Good Rebels, where we integrate artificial intelligence, advanced analytics, and automation to help businesses make smarter decisions and improve performance. I firmly believe that technology, when applied correctly, is a catalyst for change. But without the right people, it's just code. That’s why I see technology and people as the key drivers to improving the world. If we share interests or you’d like to discuss AI, data, or digital transformation, I’d be happy to connect. 🚀
Spain
Madrid
Information Technology & Services
Gestión de proyectos y transformación digital, Inteligencia artificial aplicada a negocio y marketing, Estrategia digital e innovación tecnológica, Liderazgo y gestión de equipos, Oficina de gestión de proyectos (PMO), Gestión de costes, Comunicación, Planificación de recursos, Liderazgo, Hablar en público, Microsoft Office, Inglés, Microsoft Excel, Gestión de proyectos, Ingeniería, Redes sociales, Programación, Estrategia empresarial, Public Relations, Planificación estratégica
Experience

Learning Facilitator
Currently teaching Generative AI Strategy as part of IE University's Executive Education programs (Course NPS: 81.25%). The course equips professionals with strategic frameworks and real-world use cases to understand and implement generative AI across business processes, fostering innovation and competitive advantage. IE's Executive Education program ranks 10th in the world (Financial Times, 2023).

Digital project management
Madrid Area, Spain
Implementation of digital projects for world-wide clients. • Product manager of knowledge platform. • Project management role in data visualization and integration • Implementation of digital projects for international clients: gathering of requirements, management of development, testing, and go-live. • Consultant role in change management project of technology implementations. • Consultant role in processes redefinition projects for Havas Colombia. • Implementation of Client Satisfaction projects, templates development, analysis of result and final report generation. • Training activities for clients on the use of the implemented tools.

Technology Consultant
Madrid Area, Spain
Implementation of business solutions based in SAP ERP: gathering of requirements, management of development, testing, and go-live: • Company ERP unification project • System adjustments for migration. • Integration of invoicing systems in a Company of the Logistics sector • Support and maintenance of an FI module in a Company of the Energy Industry

Junior Technical Consultant - SAP
Madrid y alrededores, España
Developing abap aplications for SAP solutions. • Coding, Development and project management tasks in the implementation of e-invoicing solutions project for a client in the public administration (SAP SD - FI). • Coding and implementation of e-invoicing solutions (SAP SD - FI) for private companies in the Energy, Healthcare and Retail sectors. • Testing Master in a support and maintenance project of VIM module for a Company in the Construction Industry. • Training for new hires.
Education

Telecommunications engineering, or telecom engineering, is an engineering discipline that brings together electrical engineering with computer science to enhance telecommunication systems. The work ranges from basic circuit design to strategic mass developments. Knowledge, skills and competences acquired: • Advanced Mathematics & Mathematical Methods • Electromagnetism • Electronics • Energy Engineering • Control Engineering • Computer Science (OOP C++, Java, Matlab, Visual Basic) • Statistics • Economics • Business Management • Project Management • Human Resources • Business Ethics

Administración y gestión de empresas, general
Este Executive master se apoya en 4 pilares: el saber (plan de estudios), liderar (aula de lidera), experimentar (proyecto transversal) y compartir (networking, debate de casos en equipo). Dirección general y estratégica Dirección de personas Dirección de marketing Dirección financiera Dirección de operaciones

El Máster en Digital Business ofrece una formación integral que engloba desde los aspectos más técnicos sobre los que esta nueva era sienta sus bases, hasta aquellos enfocados al negocio, el marketing o las ventas. 1. Ecosistema de la economía digital 2. Dirección y gestión digital 3. Dirección de marketing digital 4. Comercio electrónico 5. Gestión de la relación de clientes 6. Innovación, transformación & emprenduría

This online course is a practical introduction to the field of service design and will provide tools and methods for designing services. Service design is built upon a foundation of design thinking, and is a people-centred design process that is used by organisations to create better services. It adds value for users by understanding and improving their experiences across the various stages of a service and for service providers by optimizing their back-end operations. During this course, you will be taught the theory and basic methods of service design while applying them to a specific challenge. This will give you both an overview of what service design is and how it can be applied in a real context.

Researcher
The realm of the nanoworld has been an inseparable part of nature since Richard Feynman invited the scientists to enter this world in a seminar in 1959 [1]. The new advancement of electron microscopy and scanning probe techniques enabled scientists to understand and often draw inspiration from the nanoworld.

Artificial Intelligence
Online training in Introduction to AI Application Development, tailored to meet the growing demand for AI skills in the industry. This 3-week intensive course provided a practical foundation for developing AI applications using leading Python libraries such as TensorFlow, PyTorch, and Scikit-Learn. Key learnings included optimizing the software 2.0 lifecycle, applying machine learning algorithms to specific challenges such as computer vision and natural language processing, and building deep learning models from scratch. The program combined theoretical and practical resources, including video tutorials, academic articles, and live masterclasses with AI experts. The course concluded with a certification from the Institute of Artificial Intelligence (IIA), offering a valuable credential for career advancement. This flexible and well-structured training was designed to fit seamlessly alongside professional responsibilities.

Artificial Intelligence
Online course Expert in Plug-and-Play AI, focused on mastering AI application development through APIs. This training was designed for developers aiming to build Full Stack applications with AI capabilities, including the integration of large models like GPT-4. Key learnings included understanding how to integrate text and image generative models into software projects, exploring the state-of-the-art in generative AI, and applying these technologies effectively in workflows and third-party collaborations. The methodology combined theoretical and practical resources, including detailed video tutorials, academic articles, and live masterclasses with AI experts. Hands-on exercises enabled the complete implementation of image and text generation models from start to finish. The program concluded with a certification from the Institute of Artificial Intelligence (IIA), offering a strong credential for career development.
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