Verônica Chavez

Marketing and Communications Coordinator @ Hotel das Cataratas, A Belmond Hotel

About

Hospitality professional by training, with an MBA in Business Management, driven by branding and luxury experiences. I transform strategies into memorable experiences, connecting people, brands, and stories in a unique way. As a Marketing and Communications Coordinator, I lead the creation and execution of projects that strengthen brand presence, increase engagement, and deliver measurable results. My approach combines creativity, data analysis, and strategic vision, applicable both to the hospitality sector and other markets that value experience and audience connection. I believe in the power of integrated communication and innovation, always seeking opportunities to create impact and turn strategies into meaningful experiences.

Country

Brazil

City

Foz do Iguaçu

Industry

Hospitality

Skill

Trabalho em equipe, Habilidades analíticas, Administração, Pensamento estratégico, Liderança, Administração de escritórios, Atendimento ao cliente, Mídias sociais, Marketing dirigido ao cliente, Gestão de projetos, Communicação estratégica, Calendários e cronogramas, Operações de marketing, Gestão de tempo, Comunicações de marketing, Marketing estratégico, Comunicação interna, Comunicações através de redes sociais, Resolução de problemas, Competências interpessoais

Experience

Marketing and Communications Coordinator

Hotel das Cataratas, A Belmond Hotel

2020-12 - Present · 5 yrs 10 mos

Foz do Iguaçu, Paraná, Brasil

-Strategic activation of the local market during airport closures, achieving revenue targets during critical months of the pandemic. -Development and management of strategic partnerships with luxury brands, including Caudalie, Moët Hennessy, and CARE Natural Beauty, enhancing engagement and brand visibility. -Planning and execution of high-impact campaigns, such as Winter at the Falls, strengthening brand presence and customer loyalty. -Introduced innovative standard within the Belmond app, later replicated across other South American properties, improving digital guest experience and brand consistency. -Developed social engagement initiatives, promoting positive local impact and ESG alignment.

General Manager and Communications Assistant

Hotel das Cataratas, A Belmond Hotel

2017-7 - 2020-11 · 3 yrs 5 mos

Foz do Iguaçu, Paraná, Brasil

-Provided administrative support to the General Manager, ensuring operational efficiency and cross-team communication. -Collaborated on materials, reports, and communication initiatives to reinforce brand positioning and engagement. -Organized press trips and press releases, strengthening relationships with national and international media. -Managed Signature Boutique, including inventory control and development of premium product line, enhancing luxury positioning.

Administrative Assistant to the General Manager

Hotel das Cataratas, A Belmond Hotel

2013-5 - 2017-6 · 4 yrs 2 mos

Foz do Iguaçu, Paraná, Brazil

-Organized schedules, meetings, and internal workflows, ensuring operational efficiency. -Managed documents, reports, and correspondence to maintain clear processes. -Assisted in supplier and contract coordination, ensuring accurate execution. -Prepared presentations for meetings and internal events.

Senior Front Desk Agent & Cashier

Hotel das Cataratas, A Belmond Hotel

2010-4 - 2013-5 · 3 yrs 2 mos

Foz do Iguaçu, Paraná, Brazil

-Greeted and assisted guests, ensuring consistent luxury experience. -Managed check-in/check-out, reservations, and guest requests, driving high satisfaction and loyalty. -Collaborated with departments to personalize guest experience. -Assisted in onboarding and training new staff. -Evaluated through international LQA program, achieving 94 points.

Junior Front Desk Receptionist

Hotel das Cataratas, A Belmond Hotel

2009-2 - 2010-3 · 1 yr 2 mos

Foz do Iguaçu, Paraná, Brazil

-Assisted guests with check-in/check-out and general front desk support. -Developed problem-solving and hotel operations skills.

Front Desk Receptionist

Continental Inn Hotel Cataratas

2008-11 - 2009-1 · 3 mos

Foz do Iguaçu, Paraná, Brazil

-Assisted guests with check-in/check-out and general front desk support. -Developed problem-solving and hotel operations skills.

Front Office Trainee

Hotel das Cataratas, A Belmond Hotel

2007-12 - 2008-10 · 11 mos

Foz do Iguaçu, Paraná, Brazil

-Supported guest services and front desk operations, developing skills in communication, organization, and customer relations. -Assisted with check-in/check-out, reservation management, and guest requests, gaining knowledge of the hotel’s internal processes and building a foundation for professional growth.