Veronica A.

- Led global HR operations across multiple brands supporting a distributed workforce of 45+ employees, ensuring alignment between people strategy, company culture, and business objectives. - Managed global HR operations and people processes, ensuring consistency in HR practices, policies, and employee lifecycle management across international teams. - Led full-cycle recruitment and global talent sourcing, partnering with hiring managers to attract and hire high-performing candidates aligned with company culture and business needs. - Owned hiring quality and talent pipeline development, ensuring strong cultural alignment and sustainable workforce growth. - Ensured compliance with international labor regulations across multiple jurisdictions. - Managed end-to-end employee lifecycle processes, including onboarding, offboarding, and employee experience initiatives. - Advised leadership and managers on employee relations, performance management, and complex HR cases, including the implementation of Performance Improvement Plans (PIPs). - Standardized HR practices and people management frameworks to support consistent global operations.

- Built the HR function from the ground up across 8 brands, establishing HR policies, operational frameworks, and talent strategies supporting 70+ employees. - Established and scaled the HR department, implementing HR policies, procedures, and workforce management frameworks across multiple business units. - Designed and implemented talent acquisition, onboarding, and compensation strategies to support business growth and operational efficiency. - Supported a 30% workforce growth across companies, optimizing hiring processes and workforce planning. - Implemented HR technology and process automation tools to improve operational efficiency and employee experience. - Developed organizational culture and employee engagement initiatives to strengthen retention and workplace climate. - Ensured compliance with local labor laws and HR best practices while standardizing processes across brands. - Created operational manuals and HR documentation to support scalable people operations.

- Led and managed HR operations across Colombia, Spain, and the US, ensuring compliance and seamless processes. - Led full-cycle recruitment, successfully placing top talent and improving the hiring process. - Fostered positive employee relations by addressing inquiries, resolving conflicts, and providing HR guidance. - Directed performance management for 100+ employees, advising managers on talent development and career progression. - Developed HR policies aligned with local labor laws, ensuring smooth operations across regions. - Analyzed workforce data to identify trends and optimize HR decision-making. - Implemented employee engagement initiatives, including events, recognition programs, and surveys.

- Developed and launched a recruitment strategy, improving hiring processes and candidate experience. - Strengthened employer branding by optimizing job postings and leveraging professional networks, increasing candidate engagement. - Led full-cycle hiring, conducting interviews and negotiating compensation to secure top talent. - Designed onboarding programs for 100+ new hires, facilitating a smooth transition and cultural alignment. - Implemented an ATS to streamline recruitment workflows, improving efficiency and data accuracy. - Partnered with C-Level executives to adapt HR strategies to evolving business needs, supporting organizational growth.

- Assisted in executing regional recruitment initiatives, optimizing processes, and enhancing candidate engagement. - Sourced high-quality candidates through direct channels, job postings, social media, and networking. - Strengthened university partnerships, increasing engagement through campus recruitment events. - Utilized the applicant tracking system (ATS) to actively track, manage, and report on candidate pipelines. - Analyzed recruitment metrics, implementing changes to improve hiring processes. - Created from scratch a mentoring program for scholarship students "Ment-In Program" in order to provide tools and empower students for the upcoming recruitment processes.