Vanessa Wu
Marketing Manager & Business Development @ MicroBase Technology Corporation
Taiwan
Taoyuan City
Medical Device
New Business Development, International Market Analysis, Channel Strategy, Cosmetics Sales, SOP Development, 電子商務, 客戶開發, Competition Research, Branding & Identity Marketing, 社群媒體行銷, 品牌宣傳, 搜尋引擎優化 (SEO)
Experience

Product Marketing Manager
桃園
Marketing Communications 1. Regularly create and manage social media campaigns for all social platforms 2. Regularly create and manage newsletter campaigns 3. Continuously monitor the website and social media to address client queries 4. Continuously maintain up-to-date website information, optimize design and processes to improve user experience, maintain healthy SEO, and create content for blogs 5. Manage, execute and optimize Google AdWords campaigns 6. Create English sales tool such as product flyer, company brochure and Installation Guides 7. Responsible for vendor communication for marketing initiatives such as sourcing project pictures, PR contacts, Photographers, and Tradeshow contacts 8. Responsible for regular data reporting of all Marketing Channels Creative Strategies & Proposals 1. Research and present product competitors, marketing visuals, and product highlights to deliver creative product launch proposals 2. Work with Brand Designer to brainstorm, and create A/B proposals 3. Maintain a Competitor Research database 4. Source creative souvenirs and other marketing promo materials Sales Support 1. Sales Division with the product of Sales Presentations. 2. Market Research, agency communication, and identifying direct selling opportunities. Business Development 1.Identify and establish relationships with US and Taiwan medical device potential partners, distributors, and hospitals in target markets. 2.Negotiate and close strategic partnerships to expand market presence and revenue streams. 3.Conduct market analysis to identify new business opportunities and growth areas.

Sales Manager
台灣 桃園市
1. Brand strategy planning and strategy formulation. 2. Watsons, Matsumotokiyoshi, JPMED, Tomod's, Carrefour, and glasses stores channels planning and execution. 3. Comprehensive commercialization, exhibition planning, and publicity planning. 4. Plan scheduled activities and submit cooperation projects. 5. E-commerce (Cyberbiz platform) activity planning. 6. IG, FB strategic management. 7. SOP process construction, including warehousing, removing cabinets, updating ERP system files and order, shipment, and customer complaint work processes. 8. Study market trends, collect opponent information, set market prices and formulate marketing strategies. 9. Cooperate closely with the team and factories to apply for medical licenses and control project information; product sales evaluation and specification formulation. 10. Start monthly price and activity-influenced sales data, and continue to operate the product for next-generation product planning. 11. Carry out product sales and activity performance analysis of each department and prepare monthly inventory turnover reports.

Sales Manager
中國 江蘇省 昆山市
1. Directly engage and develop new business in international market, marketing strategies formulation, and customer service. Achieve sales target given. 2. Plan and execute sales strategies, tender projects to achieve annual sales target assigned. 3. Responsible for planning and executing exhibition, marketing events. 4. Develop and maintain relationships with customers and strategic partners. 5. Coordination externally with customers and partners and internally with colleagues and factory for projects. 6. Provide support in preparing market surveys, reports and updates to the Company. 7. Develop effective tactics and feasible project structures with competitive and reliable project partners.

Product Marketing Specialist
台灣 桃園市
1. Understand all product components and assembly/disassembly processes to draft multi-language user manuals and perform proofreading. 2. Translate technical documents. 3. Develop product names and packaging concepts. 4. Maintain the official website and manage product listings. 5. Plan and coordinate participation in the Computex exhibition. 6. Organize and plan participation in the Design Awards exhibitions.

Product Manager
台灣 臺北市
1.Responsible for digital printing product strategy planning and execution, meeting annual KPI. 2.Product launch and marketing strategy, meeting product annual sales goal. 3.Gather and analyze digital printing market trend, strengthen company’s competitiveness. 4.Develop product sales kit and arrange quarterly sale strategy meeting. 5.Support internal and external product related events and activities, including proposal, execution, and case report.
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